Daily Papers

Congestion is a common failure mode of markets, where consumers compete inefficiently on the same subset of goods (e.g., chasing the same small set of properties on a vacation rental platform). The typical economic story is that prices decongest by balancing supply and demand. But in modern online marketplaces, prices are typically set in a decentralized way by sellers, and the information about items is inevitably partial. The power of a platform is limited to controlling representations -- the subset of information about items presented by default to users. This motivates the present study of decongestion by representation, where a platform seeks to learn representations that reduce congestion and thus improve social welfare. The technical challenge is twofold: relying only on revealed preferences from the choices of consumers, rather than true preferences; and the combinatorial problem associated with representations that determine the features to reveal in the default view. We tackle both challenges by proposing a differentiable proxy of welfare that can be trained end-to-end on consumer choice data. We develop sufficient conditions for when decongestion promotes welfare, and present the results of extensive experiments on both synthetic and real data that demonstrate the utility of our approach.

Recent work has demonstrated that pre-training in-domain language models can boost performance when adapting to a new domain. However, the costs associated with pre-training raise an important question: given a fixed budget, what steps should an NLP practitioner take to maximize performance? In this paper, we view domain adaptation with a constrained budget as a consumer choice problem, where the goal is to select an optimal combination of data annotation and pre-training. We measure annotation costs of three procedural text datasets, along with the pre-training costs of several in-domain language models. The utility of different combinations of pre-training and data annotation are evaluated under varying budget constraints to assess which combination strategy works best. We find that for small budgets, spending all funds on annotation leads to the best performance; once the budget becomes large enough, however, a combination of data annotation and in-domain pre-training yields better performance. Our experiments suggest task-specific data annotation should be part of an economical strategy when adapting an NLP model to a new domain.

One of the challenging research problems in the domain of time series analysis and forecasting is making efficient and robust prediction of stock market prices. With rapid development and evolution of sophisticated algorithms and with the availability of extremely fast computing platforms, it has now become possible to effectively extract, store, process and analyze high volume stock market time series data. Complex algorithms for forecasting are now available for speedy execution over parallel architecture leading to fairly accurate results. In this paper, we have used time series data of the two sectors of the Indian economy: Consumer Durables sector and the Small Cap sector for the period January 2010 to December 2015 and proposed a decomposition approach for better understanding of the behavior of each of the time series. Our contention is that various sectors reveal different time series patterns and understanding them is essential for portfolio formation. Further, based on this structural analysis, we have also proposed several robust forecasting techniques and analyzed their accuracy in prediction using suitably chosen training and test data sets. Extensive results are presented to demonstrate the effectiveness of our propositions.

We introduce MilkQA, a question answering dataset from the dairy domain dedicated to the study of consumer questions. The dataset contains 2,657 pairs of questions and answers, written in the Portuguese language and originally collected by the Brazilian Agricultural Research Corporation (Embrapa). All questions were motivated by real situations and written by thousands of authors with very different backgrounds and levels of literacy, while answers were elaborated by specialists from Embrapa's customer service. Our dataset was filtered and anonymized by three human annotators. Consumer questions are a challenging kind of question that is usually employed as a form of seeking information. Although several question answering datasets are available, most of such resources are not suitable for research on answer selection models for consumer questions. We aim to fill this gap by making MilkQA publicly available. We study the behavior of four answer selection models on MilkQA: two baseline models and two convolutional neural network archictetures. Our results show that MilkQA poses real challenges to computational models, particularly due to linguistic characteristics of its questions and to their unusually longer lengths. Only one of the experimented models gives reasonable results, at the cost of high computational requirements.

Human choice prediction in economic contexts is crucial for applications in marketing, finance, public policy, and more. This task, however, is often constrained by the difficulties in acquiring human choice data. With most experimental economics studies focusing on simple choice settings, the AI community has explored whether LLMs can substitute for humans in these predictions and examined more complex experimental economics settings. However, a key question remains: can LLMs generate training data for human choice prediction? We explore this in language-based persuasion games, a complex economic setting involving natural language in strategic interactions. Our experiments show that models trained on LLM-generated data can effectively predict human behavior in these games and even outperform models trained on actual human data.

We propose a general methodology for recovering preference parameters from data on choices and response times. Our methods yield estimates with fast (1/n for n data points) convergence rates when specialized to the popular Drift Diffusion Model (DDM), but are broadly applicable to generalizations of the DDM as well as to alternative models of decision making that make use of response time data. The paper develops an empirical application to an experiment on intertemporal choice, showing that the use of response times delivers predictive accuracy and matters for the estimation of economically relevant parameters.

In this work, we research user preferences to see a chart, table, or text given a question asked by the user. This enables us to understand when it is best to show a chart, table, or text to the user for the specific question. For this, we conduct a user study where users are shown a question and asked what they would prefer to see and used the data to establish that a user's personal traits does influence the data outputs that they prefer. Understanding how user characteristics impact a user's preferences is critical to creating data tools with a better user experience. Additionally, we investigate to what degree an LLM can be used to replicate a user's preference with and without user preference data. Overall, these findings have significant implications pertaining to the development of data tools and the replication of human preferences using LLMs. Furthermore, this work demonstrates the potential use of LLMs to replicate user preference data which has major implications for future user modeling and personalization research.

In the marketing field, understanding consumer heterogeneity, which is the internal or psychological difference among consumers that cannot be captured by behavioral logs, has long been a critical challenge. However, a number of consumers today usually post their evaluation on the specific product on the online platform, which can be the valuable source of such unobservable differences among consumers. Several previous studies have shown the validity of the analysis on text modality, but on the other hand, such analyses may not necessarily demonstrate sufficient predictive accuracy for text alone, as they may not include information readily available from cross-sectional data, such as consumer profile data. In addition, recent advances in machine learning techniques, such as large-scale language models (LLMs) and multimodal learning have made it possible to deal with the various kind of dataset simultaneously, including textual data and the traditional cross-sectional data, and the joint representations can be effectively obtained from multiple modalities. Therefore, this study constructs a product evaluation model that takes into account consumer heterogeneity by multimodal learning of online product reviews and consumer profile information. We also compare multiple models using different modalities or hyper-parameters to demonstrate the robustness of multimodal learning in marketing analysis.

Reinforcement learning from human feedback plays a crucial role in aligning language models towards human preferences, traditionally represented through comparisons between pairs or sets of responses within a given context. While many studies have enhanced algorithmic techniques to optimize learning from such data, this work shifts focus to improving preference learning through a data-centric approach. Specifically, we propose enriching existing preference datasets with machine-generated rationales that explain the reasons behind choices. We develop a simple and principled framework to augment current preference learning methods with rationale information. Our comprehensive analysis highlights how rationales enhance learning efficiency. Extensive experiments reveal that rationale-enriched preference learning offers multiple advantages: it improves data efficiency, accelerates convergence to higher-performing models, and reduces verbosity bias and hallucination. Furthermore, this framework is versatile enough to integrate with various preference optimization algorithms. Overall, our findings highlight the potential of re-imagining data design for preference learning, demonstrating that even freely available machine-generated rationales can significantly boost performance across multiple dimensions. The code repository is available at https: //github.com/reds-lab/preference-learning-with-rationales

Consumer research costs companies billions annually yet suffers from panel biases and limited scale. Large language models (LLMs) offer an alternative by simulating synthetic consumers, but produce unrealistic response distributions when asked directly for numerical ratings. We present semantic similarity rating (SSR), a method that elicits textual responses from LLMs and maps these to Likert distributions using embedding similarity to reference statements. Testing on an extensive dataset comprising 57 personal care product surveys conducted by a leading corporation in that market (9,300 human responses), SSR achieves 90% of human test-retest reliability while maintaining realistic response distributions (KS similarity > 0.85). Additionally, these synthetic respondents provide rich qualitative feedback explaining their ratings. This framework enables scalable consumer research simulations while preserving traditional survey metrics and interpretability.

In the last decade new ways of shopping online have increased the possibility of buying products and services more easily and faster than ever. In this new context, personality is a key determinant in the decision making of the consumer when shopping. The two main reasons are: firstly, a person's buying choices are influenced by psychological factors like impulsiveness, and secondly, some consumers may be more susceptible to making impulse purchases than others. To the best of our knowledge, the impact of personality factors on advertisements has been largely neglected at the level of recommender systems. This work proposes a highly innovative research which uses a personality perspective to determine the unique associations among the consumer's buying tendency and advert recommendations. As a matter of fact, the lack of a publicly available benchmark for computational advertising do not allow both the exploration of this intriguing research direction and the evaluation of state-of-the-art algorithms. We present the ADS Dataset, a publicly available benchmark for computational advertising enriched with Big-Five users' personality factors and 1,200 personal users' pictures. The proposed benchmark allows two main tasks: rating prediction over 300 real advertisements (i.e., Rich Media Ads, Image Ads, Text Ads) and click-through rate prediction. Moreover, this work carries out experiments, reviews various evaluation criteria used in the literature, and provides a library for each one of them within one integrated toolbox.

Click-through rate (CTR) prediction is a critical problem in web search, recommendation systems and online advertisement displaying. Learning good feature interactions is essential to reflect user's preferences to items. Many CTR prediction models based on deep learning have been proposed, but researchers usually only pay attention to whether state-of-the-art performance is achieved, and ignore whether the entire framework is reasonable. In this work, we use the discrete choice model in economics to redefine the CTR prediction problem, and propose a general neural network framework built on self-attention mechanism. It is found that most existing CTR prediction models align with our proposed general framework. We also examine the expressive power and model complexity of our proposed framework, along with potential extensions to some existing models. And finally we demonstrate and verify our insights through some experimental results on public datasets.

In the evolving e-commerce field, recommendation systems crucially shape user experience and engagement. The rise of Consumer-to-Consumer (C2C) recommendation systems, noted for their flexibility and ease of access for customer vendors, marks a significant trend. However, the academic focus remains largely on Business-to-Consumer (B2C) models, leaving a gap filled by the limited C2C recommendation datasets that lack in item attributes, user diversity, and scale. The intricacy of C2C recommendation systems is further accentuated by the dual roles users assume as both sellers and buyers, introducing a spectrum of less uniform and varied inputs. Addressing this, we introduce MerRec, the first large-scale dataset specifically for C2C recommendations, sourced from the Mercari e-commerce platform, covering millions of users and products over 6 months in 2023. MerRec not only includes standard features such as user_id, item_id, and session_id, but also unique elements like timestamped action types, product taxonomy, and textual product attributes, offering a comprehensive dataset for research. This dataset, extensively evaluated across six recommendation tasks, establishes a new benchmark for the development of advanced recommendation algorithms in real-world scenarios, bridging the gap between academia and industry and propelling the study of C2C recommendations.

In this report, we introduce a collection of methods to enhance reward modeling for LLMs, focusing specifically on data-centric techniques. We propose effective data selection and filtering strategies for curating high-quality open-source preference datasets, culminating in the Skywork-Reward data collection, which contains only 80K preference pairs -- significantly smaller than existing datasets. Using this curated dataset, we developed the Skywork-Reward model series -- Skywork-Reward-Gemma-27B and Skywork-Reward-Llama-3.1-8B -- with the former currently holding the top position on the RewardBench leaderboard. Notably, our techniques and datasets have directly enhanced the performance of many top-ranked models on RewardBench, highlighting the practical impact of our contributions in real-world preference learning applications.

Product recommendation systems are important for major movie studios during the movie greenlight process and as part of machine learning personalization pipelines. Collaborative Filtering (CF) models have proved to be effective at powering recommender systems for online streaming services with explicit customer feedback data. CF models do not perform well in scenarios in which feedback data is not available, in cold start situations like new product launches, and situations with markedly different customer tiers (e.g., high frequency customers vs. casual customers). Generative natural language models that create useful theme-based representations of an underlying corpus of documents can be used to represent new product descriptions, like new movie plots. When combined with CF, they have shown to increase the performance in cold start situations. Outside of those cases though in which explicit customer feedback is available, recommender engines must rely on binary purchase data, which materially degrades performance. Fortunately, purchase data can be combined with product descriptions to generate meaningful representations of products and customer trajectories in a convenient product space in which proximity represents similarity. Learning to measure the distance between points in this space can be accomplished with a deep neural network that trains on customer histories and on dense vectorizations of product descriptions. We developed a system based on Collaborative (Deep) Metric Learning (CML) to predict the purchase probabilities of new theatrical releases. We trained and evaluated the model using a large dataset of customer histories, and tested the model for a set of movies that were released outside of the training window. Initial experiments show gains relative to models that do not train on collaborative preferences.

Large language models (LLMs) are now widely used across many fields, including marketing research. Sentiment analysis, in particular, helps firms understand consumer preferences. While most NLP studies classify sentiment from review text alone, marketing theories, such as prospect theory and expectation--disconfirmation theory, point out that customer evaluations are shaped not only by the actual experience but also by additional reference points. This study therefore investigates how the content and format of such supplementary information affect sentiment analysis using LLMs. We compare natural language (NL) and JSON-formatted prompts using a lightweight 3B parameter model suitable for practical marketing applications. Experiments on two Yelp categories (Restaurant and Nightlife) show that the JSON prompt with additional information outperforms all baselines without fine-tuning: Macro-F1 rises by 1.6% and 4% while RMSE falls by 16% and 9.1%, respectively, making it deployable in resource-constrained edge devices. Furthermore, a follow-up analysis confirms that performance gains stem from genuine contextual reasoning rather than label proxying. This work demonstrates that structured prompting can enable smaller models to achieve competitive performance, offering a practical alternative to large-scale model deployment.

Simulating a recommendation system in a controlled environment, to identify specific behaviors and user preferences, requires highly flexible synthetic data generation models capable of mimicking the patterns and trends of real datasets. In this context, we propose HYDRA, a novel preferences data generation model driven by three main factors: user-item interaction level, item popularity, and user engagement level. The key innovations of the proposed process include the ability to generate user communities characterized by similar item adoptions, reflecting real-world social influences and trends. Additionally, HYDRA considers item popularity and user engagement as mixtures of different probability distributions, allowing for a more realistic simulation of diverse scenarios. This approach enhances the model's capacity to simulate a wide range of real-world cases, capturing the complexity and variability found in actual user behavior. We demonstrate the effectiveness of HYDRA through extensive experiments on well-known benchmark datasets. The results highlight its capability to replicate real-world data patterns, offering valuable insights for developing and testing recommendation systems in a controlled and realistic manner. The code used to perform the experiments is publicly available at https://github.com/SimoneMungari/HYDRA.

"A common decision made by people, whether healthy or with health conditions, is choosing meals like breakfast, lunch, and dinner, comprising combinations of foods for appetizer, main course, side dishes, desserts, and beverages. Often, this decision involves tradeoffs between nutritious choices (e.g., salt and sugar levels, nutrition content) and convenience (e.g., cost and accessibility, cuisine type, food source type). We present a data-driven solution for meal recommendations that considers customizable meal configurations and time horizons. This solution balances user preferences while accounting for food constituents and cooking processes. Our contributions include introducing goodness measures, a recipe conversion method from text to the recently introduced multimodal rich recipe representation (R3) format, learning methods using contextual bandits that show promising preliminary results, and the prototype, usage-inspired, BEACON system."

Modeling customer shopping intentions is a crucial task for e-commerce, as it directly impacts user experience and engagement. Thus, accurately understanding customer preferences is essential for providing personalized recommendations. Session-based recommendation, which utilizes customer session data to predict their next interaction, has become increasingly popular. However, existing session datasets have limitations in terms of item attributes, user diversity, and dataset scale. As a result, they cannot comprehensively capture the spectrum of user behaviors and preferences. To bridge this gap, we present the Amazon Multilingual Multi-locale Shopping Session Dataset, namely Amazon-M2. It is the first multilingual dataset consisting of millions of user sessions from six different locales, where the major languages of products are English, German, Japanese, French, Italian, and Spanish. Remarkably, the dataset can help us enhance personalization and understanding of user preferences, which can benefit various existing tasks as well as enable new tasks. To test the potential of the dataset, we introduce three tasks in this work: (1) next-product recommendation, (2) next-product recommendation with domain shifts, and (3) next-product title generation. With the above tasks, we benchmark a range of algorithms on our proposed dataset, drawing new insights for further research and practice. In addition, based on the proposed dataset and tasks, we hosted a competition in the KDD CUP 2023 and have attracted thousands of users and submissions. The winning solutions and the associated workshop can be accessed at our website https://kddcup23.github.io/.

As platforms increasingly deploy robots alongside human labor in last-mile logistics, little is known about how contextual features like product attributes, environmental conditions, and psychological mechanisms shape consumer preference in real-world settings. To address this gap, this paper conducts an empirical study on consumer choice between human versus robot service, analyzing 241,517 package-level choices from Alibaba's last-mile delivery stations. We identify how product privacy sensitivity, product value, and environmental complexity affect consumer preference. Our findings reveal that consumers are significantly more likely to choose robot delivery for privacy-sensitive packages (11.49%) and high-value products (0.97% per 1% increase in value), but prefer human couriers under adverse weather conditions (1.63%). These patterns are robust to alternative specifications and controls. These results also underscore that delivery choices are shaped not only by functional considerations but also by psychological concerns, highlighting the need for context-aware service design that aligns strategies with consumer perceptions.

Recommendations are broadly used in marketplaces to match users with items relevant to their interests and needs. To understand user intent and tailor recommendations to their needs, we use deep learning to explore various heterogeneous data available in marketplaces. This paper focuses on the challenge of measuring recommender performance and summarizes the online experiment results with several promising types of deep neural network recommenders - hybrid item representation models combining features from user engagement and content, sequence-based models, and multi-armed bandit models that optimize user engagement by re-ranking proposals from multiple submodels. The recommenders are currently running in production at the leading Norwegian marketplace FINN.no and serves over one million visitors everyday.

Understanding human preferences is crucial for improving foundation models and building personalized AI systems. However, preferences are inherently diverse and complex, making it difficult for traditional reward models to capture their full range. While fine-grained preference data can help, collecting it is expensive and hard to scale. In this paper, we introduce Decomposed Reward Models (DRMs), a novel approach that extracts diverse human preferences from binary comparisons without requiring fine-grained annotations. Our key insight is to represent human preferences as vectors and analyze them using Principal Component Analysis (PCA). By constructing a dataset of embedding differences between preferred and rejected responses, DRMs identify orthogonal basis vectors that capture distinct aspects of preference. These decomposed rewards can be flexibly combined to align with different user needs, offering an interpretable and scalable alternative to traditional reward models. We demonstrate that DRMs effectively extract meaningful preference dimensions (e.g., helpfulness, safety, humor) and adapt to new users without additional training. Our results highlight DRMs as a powerful framework for personalized and interpretable LLM alignment.

Today, the acquisition of various behavioral log data has enabled deeper understanding of customer preferences and future behaviors in the marketing field. In particular, multimodal deep learning has achieved highly accurate predictions by combining multiple types of data. Many of these studies utilize with feature fusion to construct multimodal models, which combines extracted representations from each modality. However, since feature fusion treats information from each modality equally, it is difficult to perform flexible analysis such as the attention mechanism that has been used extensively in recent years. Therefore, this study proposes a context-aware multimodal deep learning model that combines Bidirectional Encoder Representations from Transformers (BERT) and cross-attention Transformer, which dynamically changes the attention of deep-contextualized word representations based on background information such as consumer demographic and lifestyle variables. We conduct a comprehensive analysis and demonstrate the effectiveness of our model by comparing it with six reference models in three categories using behavioral logs stored on an online platform. In addition, we present an efficient multimodal learning method by comparing the learning efficiency depending on the optimizers and the prediction accuracy depending on the number of tokens in the text data.

RLHF has emerged as a predominant approach for aligning artificial intelligence systems with human preferences, demonstrating exceptional and measurable efficacy in instruction following tasks; however, it exhibits insufficient compliance capabilities when confronted with complex multi-instruction tasks. Conventional approaches rely heavily on human annotation or more sophisticated large language models, thereby introducing substantial resource expenditure or potential bias concerns. Meanwhile, alternative synthetic methods that augment standard preference datasets often compromise the model's semantic quality. Our research identifies a critical oversight in existing techniques, which predominantly focus on comparing responses while neglecting valuable latent signals embedded within prompt inputs, and which only focus on preference disparities at the intra-sample level, while neglecting to account for the inter-sample level preference differentials that exist among preference data. To leverage these previously neglected indicators, we propose a novel Multi-level Aware Preference Learning (MAPL) framework, capable of enhancing multi-instruction capabilities. Specifically, for any given response in original preference data pairs, we construct varied prompts with a preference relation under different conditions, in order to learn intra-sample level preference disparities. Furthermore, for any given original preference pair, we synthesize multi-instruction preference pairs to capture preference discrepancies at the inter-sample level. Building on the two datasets constructed above, we consequently devise two sophisticated training objective functions. Subsequently, our framework integrates seamlessly into both Reward Modeling and Direct Preference Optimization paradigms. Through rigorous evaluation across multiple benchmarks, we empirically validate the efficacy of our framework.

Although the fairness community has recognized the importance of data, researchers in the area primarily rely on UCI Adult when it comes to tabular data. Derived from a 1994 US Census survey, this dataset has appeared in hundreds of research papers where it served as the basis for the development and comparison of many algorithmic fairness interventions. We reconstruct a superset of the UCI Adult data from available US Census sources and reveal idiosyncrasies of the UCI Adult dataset that limit its external validity. Our primary contribution is a suite of new datasets derived from US Census surveys that extend the existing data ecosystem for research on fair machine learning. We create prediction tasks relating to income, employment, health, transportation, and housing. The data span multiple years and all states of the United States, allowing researchers to study temporal shift and geographic variation. We highlight a broad initial sweep of new empirical insights relating to trade-offs between fairness criteria, performance of algorithmic interventions, and the role of distribution shift based on our new datasets. Our findings inform ongoing debates, challenge some existing narratives, and point to future research directions. Our datasets are available at https://github.com/zykls/folktables.

Aligning the output of Large Language Models (LLMs) with human preferences (e.g., by means of reinforcement learning with human feedback, or RLHF) is essential for ensuring their effectiveness in real-world scenarios. Despite significant advancements in LLM alignment techniques, the impact of different type of preference data on model performance has yet to be systematically explored. In this study, we investigate the scalability, data efficiency, and effectiveness of Direct Preference Optimization (DPO) in fine-tuning pre-trained LLMs, aiming to reduce their dependency on extensive amounts of preference data, which is expensive to collect. We (1) systematically compare the performance of models fine-tuned with varying percentages of a combined preference judgement dataset to define the improvement curve of DPO and assess its effectiveness in data-constrained environments; and (2) provide insights for the development of an optimal approach for selective preference data usage. Our study reveals that increasing the amount of data used for training generally enhances and stabilizes model performance. Moreover, the use of a combination of diverse datasets significantly improves model effectiveness. Furthermore, when models are trained separately using different types of prompts, models trained with conversational prompts outperformed those trained with question answering prompts.

High-quality preference datasets are essential for training reward models that can effectively guide large language models (LLMs) in generating high-quality responses aligned with human preferences. As LLMs become stronger and better aligned, permissively licensed preference datasets, such as Open Assistant, HH-RLHF, and HelpSteer need to be updated to remain effective for reward modeling. Methods that distil preference data from proprietary LLMs such as GPT-4 have restrictions on commercial usage imposed by model providers. To improve upon both generated responses and attribute labeling quality, we release HelpSteer2, a permissively licensed preference dataset (CC-BY-4.0). Using a powerful internal base model trained on HelpSteer2, we are able to achieve the SOTA score (92.0%) on Reward-Bench's primary dataset, outperforming currently listed open and proprietary models, as of June 12th, 2024. Notably, HelpSteer2 consists of only ten thousand response pairs, an order of magnitude fewer than existing preference datasets (e.g., HH-RLHF), which makes it highly efficient for training reward models. Our extensive experiments demonstrate that reward models trained with HelpSteer2 are effective in aligning LLMs. In particular, we propose SteerLM 2.0, a model alignment approach that can effectively make use of the rich multi-attribute score predicted by our reward models. HelpSteer2 is available at https://huggingface.co/datasets/nvidia/HelpSteer2 and code is available at https://github.com/NVIDIA/NeMo-Aligner

Recently, peoples awareness of online purchases has significantly risen. This has given rise to online retail platforms and the need for a better understanding of customer purchasing behaviour. Retail companies are pressed with the need to deal with a high volume of customer purchases, which requires sophisticated approaches to perform more accurate and efficient customer segmentation. Customer segmentation is a marketing analytical tool that aids customer-centric service and thus enhances profitability. In this paper, we aim to develop a customer segmentation model to improve decision-making processes in the retail market industry. To achieve this, we employed a UK-based online retail dataset obtained from the UCI machine learning repository. The retail dataset consists of 541,909 customer records and eight features. Our study adopted the RFM (recency, frequency, and monetary) framework to quantify customer values. Thereafter, we compared several state-of-the-art (SOTA) clustering algorithms, namely, K-means clustering, the Gaussian mixture model (GMM), density-based spatial clustering of applications with noise (DBSCAN), agglomerative clustering, and balanced iterative reducing and clustering using hierarchies (BIRCH). The results showed the GMM outperformed other approaches, with a Silhouette Score of 0.80.

Reinforcement Learning from Human Feedback (RLHF) has become a crucial technology for aligning language models with human values and intentions, enabling models to produce more helpful and harmless responses. Reward models are trained as proxies for human preferences to drive reinforcement learning optimization. While reward models are often considered central to achieving high performance, they face the following challenges in practical applications: (1) Incorrect and ambiguous preference pairs in the dataset may hinder the reward model from accurately capturing human intent. (2) Reward models trained on data from a specific distribution often struggle to generalize to examples outside that distribution and are not suitable for iterative RLHF training. In this report, we attempt to address these two issues. (1) From a data perspective, we propose a method to measure the strength of preferences within the data, based on a voting mechanism of multiple reward models. Experimental results confirm that data with varying preference strengths have different impacts on reward model performance. We introduce a series of novel methods to mitigate the influence of incorrect and ambiguous preferences in the dataset and fully leverage high-quality preference data. (2) From an algorithmic standpoint, we introduce contrastive learning to enhance the ability of reward models to distinguish between chosen and rejected responses, thereby improving model generalization. Furthermore, we employ meta-learning to enable the reward model to maintain the ability to differentiate subtle differences in out-of-distribution samples, and this approach can be utilized for iterative RLHF optimization.

Social scientists are now using large language models to create "silicon samples" - synthetic datasets intended to stand in for human respondents, aimed at revolutionising human subjects research. However, there are many analytic choices which must be made to produce these samples. Though many of these choices are defensible, their impact on sample quality is poorly understood. I map out these analytic choices and demonstrate how a very small number of decisions can dramatically change the correspondence between silicon samples and human data. Configurations (N = 252) varied substantially in their capacity to estimate (i) rank ordering of participants, (ii) response distributions, and (iii) between-scale correlations. Most critically, configurations were not consistent in quality: those that performed well on one dimension often performed poorly on another, implying that there is no "one-size-fits-all" configuration that optimises the accuracy of these samples. I call for greater attention to the threat of analytic flexibility in using silicon samples.

Improving the quality of search results can significantly enhance users experience and engagement with search engines. In spite of several recent advancements in the fields of machine learning and data mining, correctly classifying items for a particular user search query has been a long-standing challenge, which still has a large room for improvement. This paper introduces the "Shopping Queries Dataset", a large dataset of difficult Amazon search queries and results, publicly released with the aim of fostering research in improving the quality of search results. The dataset contains around 130 thousand unique queries and 2.6 million manually labeled (query,product) relevance judgements. The dataset is multilingual with queries in English, Japanese, and Spanish. The Shopping Queries Dataset is being used in one of the KDDCup'22 challenges. In this paper, we describe the dataset and present three evaluation tasks along with baseline results: (i) ranking the results list, (ii) classifying product results into relevance categories, and (iii) identifying substitute products for a given query. We anticipate that this data will become the gold standard for future research in the topic of product search.

Reinforcement learning from human feedback (RLHF) has become a pivot technique in aligning large language models (LLMs) with human preferences. In RLHF practice, preference data plays a crucial role in bridging human proclivity and LLMs. However, the scarcity of diverse, naturalistic datasets of human preferences on LLM outputs at scale poses a great challenge to RLHF as well as feedback learning research within the open-source community. Current preference datasets, either proprietary or limited in size and prompt variety, result in limited RLHF adoption in open-source models and hinder further exploration. In this study, we propose ULTRAFEEDBACK, a large-scale, high-quality, and diversified preference dataset designed to overcome these limitations and foster RLHF development. To create ULTRAFEEDBACK, we compile a diverse array of instructions and models from multiple sources to produce comparative data. We meticulously devise annotation instructions and employ GPT-4 to offer detailed feedback in both numerical and textual forms. ULTRAFEEDBACK establishes a reproducible and expandable preference data construction pipeline, serving as a solid foundation for future RLHF and feedback learning research. Utilizing ULTRAFEEDBACK, we train various models to demonstrate its effectiveness, including the reward model UltraRM, chat language model UltraLM-13B-PPO, and critique model UltraCM. Experimental results indicate that our models outperform existing open-source models, achieving top performance across multiple benchmarks. Our data and models are available at https://github.com/thunlp/UltraFeedback.

Food choice is a complex phenomenon shaped by factors such as taste, ambience, culture or weather. In this paper, we explore food-related tweeting in different weather conditions. We inspect a Latvian food tweet dataset spanning the past decade in conjunction with a weather observation dataset consisting of average temperature, precipitation, and other phenomena. We find which weather conditions lead to specific food information sharing; automatically classify tweet sentiment and discuss how it changes depending on the weather. This research contributes to the growing area of large-scale social network data understanding of food consumers' choices and perceptions.

User-generated reviews significantly influence consumer decisions, particularly in the travel domain when selecting accommodations. This paper contribution comprising two main elements. Firstly, we present a novel dataset of authentic guest reviews sourced from a prominent online travel platform, totaling over two million reviews from 50,000 distinct accommodations. Secondly, we propose an innovative approach for personalized review ranking. Our method employs contrastive learning to intricately capture the relationship between a review and the contextual information of its respective reviewer. Through a comprehensive experimental study, we demonstrate that our approach surpasses several baselines across all reported metrics. Augmented by a comparative analysis, we showcase the efficacy of our method in elevating personalized review ranking. The implications of our research extend beyond the travel domain, with potential applications in other sectors where personalized review ranking is paramount, such as online e-commerce platforms.

Human preference plays a crucial role in the refinement of large language models (LLMs). However, collecting human preference feedback is costly and most existing datasets neglect the correlation between personalization and preferences. To address this issue, we introduce Fair-PP, a synthetic dataset of personalized preferences targeting social equity, derived from real-world social survey data, which includes 28 social groups, 98 equity topics, and 5 personal preference dimensions. Leveraging GPT-4o-mini, we engage in role-playing based on seven representative persona portrayals guided by existing social survey data, yielding a total of 238,623 preference records. Through Fair-PP, we also contribute (i) An automated framework for generating preference data, along with a more fine-grained dataset of personalized preferences; (ii) analysis of the positioning of the existing mainstream LLMs across five major global regions within the personalized preference space; and (iii) a sample reweighting method for personalized preference alignment, enabling alignment with a target persona while maximizing the divergence from other personas. Empirical experiments show our method outperforms the baselines.

Learning from preference feedback has emerged as an essential step for improving the generation quality and performance of modern language models (LMs). Despite its widespread use, the way preference-based learning is applied varies wildly, with differing data, learning algorithms, and evaluations used, making disentangling the impact of each aspect difficult. In this work, we identify four core aspects of preference-based learning: preference data, learning algorithm, reward model, and policy training prompts, systematically investigate the impact of these components on downstream model performance, and suggest a recipe for strong learning for preference feedback. Our findings indicate that all aspects are important for performance, with better preference data leading to the largest improvements, followed by the choice of learning algorithm, the use of improved reward models, and finally the use of additional unlabeled prompts for policy training. Notably, PPO outperforms DPO by up to 2.5% in math and 1.2% in general domains. High-quality preference data leads to improvements of up to 8% in instruction following and truthfulness. Despite significant gains of up to 5% in mathematical evaluation when scaling up reward models, we surprisingly observe marginal improvements in other categories. We publicly release the code used for training (https://github.com/hamishivi/EasyLM) and evaluating (https://github.com/allenai/open-instruct) our models, along with the models and datasets themselves (https://huggingface.co/collections/allenai/tulu-v25-suite-66676520fd578080e126f618).

As LLMs occupy an increasingly important role in society, they are more and more confronted with questions that require them not only to draw on their general knowledge but also to align with certain human value systems. Therefore, studying the alignment of LLMs with human values has become a crucial field of inquiry. Prior work, however, mostly focuses on evaluating the alignment of fully trained models, overlooking the training dynamics by which models learn to express human values. In this work, we investigate how and at which stage value alignment arises during the course of a model's post-training. Our analysis disentangles the effects of post-training algorithms and datasets, measuring both the magnitude and time of value drifts during training. Experimenting with Llama-3 and Qwen-3 models of different sizes and popular supervised fine-tuning (SFT) and preference optimization datasets and algorithms, we find that the SFT phase generally establishes a model's values, and subsequent preference optimization rarely re-aligns these values. Furthermore, using a synthetic preference dataset that enables controlled manipulation of values, we find that different preference optimization algorithms lead to different value alignment outcomes, even when preference data is held constant. Our findings provide actionable insights into how values are learned during post-training and help to inform data curation, as well as the selection of models and algorithms for preference optimization to improve model alignment to human values.

Large language models (LLMs) are increasingly deployed via public-facing interfaces to interact with millions of users, each with diverse preferences. Despite this, preference tuning of LLMs predominantly relies on reward models trained using binary judgments where annotators select the preferred choice out of pairs of model outputs. In this work, we argue that this reliance on binary choices does not capture the broader, aggregate preferences of the target user in real-world tasks. We propose a taxonomy that identifies two dimensions of subjectivity where different users disagree on the preferred output-namely, the Plurality of Responses to Prompts, where prompts allow for multiple correct answers, and the Indistinguishability of Responses, where candidate outputs are paraphrases of each other. We show that reward models correlate weakly with user preferences in these cases. As a first step to address this issue, we introduce a simple yet effective method that augments existing binary preference datasets with synthetic preference judgments to estimate potential user disagreement. Incorporating these via a margin term as a form of regularization during model training yields predictions that better align with the aggregate user preferences.

Preference datasets are essential for training general-domain, instruction-following language models with Reinforcement Learning from Human Feedback (RLHF). Each subsequent data release raises expectations for future data collection, meaning there is a constant need to advance the quality and diversity of openly available preference data. To address this need, we introduce HelpSteer3-Preference, a permissively licensed (CC-BY-4.0), high-quality, human-annotated preference dataset comprising of over 40,000 samples. These samples span diverse real-world applications of large language models (LLMs), including tasks relating to STEM, coding and multilingual scenarios. Using HelpSteer3-Preference, we train Reward Models (RMs) that achieve top performance on RM-Bench (82.4%) and JudgeBench (73.7%). This represents a substantial improvement (~10% absolute) over the previously best-reported results from existing RMs. We demonstrate HelpSteer3-Preference can also be applied to train Generative RMs and how policy models can be aligned with RLHF using our RMs. Dataset (CC-BY-4.0): https://huggingface.co/datasets/nvidia/HelpSteer3#preference

We introduce a fairness-aware dataset for job recommendation in advertising, designed to foster research in algorithmic fairness within real-world scenarios. It was collected and prepared to comply with privacy standards and business confidentiality. An additional challenge is the lack of access to protected user attributes such as gender, for which we propose a solution to obtain a proxy estimate. Despite being anonymized and including a proxy for a sensitive attribute, our dataset preserves predictive power and maintains a realistic and challenging benchmark. This dataset addresses a significant gap in the availability of fairness-focused resources for high-impact domains like advertising -- the actual impact being having access or not to precious employment opportunities, where balancing fairness and utility is a common industrial challenge. We also explore various stages in the advertising process where unfairness can occur and introduce a method to compute a fair utility metric for the job recommendations in online systems case from a biased dataset. Experimental evaluations of bias mitigation techniques on the released dataset demonstrate potential improvements in fairness and the associated trade-offs with utility.

As LLM agents advance, they are increasingly mediating economic decisions, ranging from product discovery to transactions, on behalf of users. Such applications promise benefits but also raise many questions about agent accountability and value for users. Addressing these questions requires understanding how agents behave in realistic market conditions. However, previous research has largely evaluated agents in constrained settings, such as single-task marketplaces (e.g., negotiation) or structured two-agent interactions. Real-world markets are fundamentally different: they require agents to handle diverse economic activities and coordinate within large, dynamic ecosystems where multiple agents with opaque behaviors may engage in open-ended dialogues. To bridge this gap, we investigate two-sided agentic marketplaces where Assistant agents represent consumers and Service agents represent competing businesses. To study these interactions safely, we develop Magentic-Marketplace-- a simulated environment where Assistants and Services can operate. This environment enables us to study key market dynamics: the utility agents achieve, behavioral biases, vulnerability to manipulation, and how search mechanisms shape market outcomes. Our experiments show that frontier models can approach optimal welfare-- but only under ideal search conditions. Performance degrades sharply with scale, and all models exhibit severe first-proposal bias, creating 10-30x advantages for response speed over quality. These findings reveal how behaviors emerge across market conditions, informing the design of fair and efficient agentic marketplaces.

The 2024 US presidential election is the first major contest to occur in the US since the popularization of large language models (LLMs). Building on lessons from earlier shifts in media (most notably social media's well studied role in targeted messaging and political polarization) this moment raises urgent questions about how LLMs may shape the information ecosystem and influence political discourse. While platforms have announced some election safeguards, how well they work in practice remains unclear. Against this backdrop, we conduct a large-scale, longitudinal study of 12 models, queried using a structured survey with over 12,000 questions on a near-daily cadence from July through November 2024. Our design systematically varies content and format, resulting in a rich dataset that enables analyses of the models' behavior over time (e.g., across model updates), sensitivity to steering, responsiveness to instructions, and election-related knowledge and "beliefs." In the latter half of our work, we perform four analyses of the dataset that (i) study the longitudinal variation of model behavior during election season, (ii) illustrate the sensitivity of election-related responses to demographic steering, (iii) interrogate the models' beliefs about candidates' attributes, and (iv) reveal the models' implicit predictions of the election outcome. To facilitate future evaluations of LLMs in electoral contexts, we detail our methodology, from question generation to the querying pipeline and third-party tooling. We also publicly release our dataset at https://huggingface.co/datasets/sarahcen/llm-election-data-2024

Rich user behavior data has been proven to be of great value for Click-Through Rate (CTR) prediction applications, especially in industrial recommender, search, or advertising systems. However, it's non-trivial for real-world systems to make full use of long-term user behaviors due to the strict requirements of online serving time. Most previous works adopt the retrieval-based strategy, where a small number of user behaviors are retrieved first for subsequent attention. However, the retrieval-based methods are sub-optimal and would cause more or less information losses, and it's difficult to balance the effectiveness and efficiency of the retrieval algorithm. In this paper, we propose SDIM (Sampling-based Deep Interest Modeling), a simple yet effective sampling-based end-to-end approach for modeling long-term user behaviors. We sample from multiple hash functions to generate hash signatures of the candidate item and each item in the user behavior sequence, and obtain the user interest by directly gathering behavior items associated with the candidate item with the same hash signature. We show theoretically and experimentally that the proposed method performs on par with standard attention-based models on modeling long-term user behaviors, while being sizable times faster. We also introduce the deployment of SDIM in our system. Specifically, we decouple the behavior sequence hashing, which is the most time-consuming part, from the CTR model by designing a separate module named BSE (behavior Sequence Encoding). BSE is latency-free for the CTR server, enabling us to model extremely long user behaviors. Both offline and online experiments are conducted to demonstrate the effectiveness of SDIM. SDIM now has been deployed online in the search system of Meituan APP.

How can large language models (LLMs) serve users with varying preferences that may conflict across cultural, political, or other dimensions? To advance this challenge, this paper establishes four key results. First, we demonstrate, through a large-scale multilingual human study with representative samples from five countries (N=15,000), that humans exhibit significantly more variation in preferences than the responses of 21 state-of-the-art LLMs. Second, we show that existing methods for preference dataset collection are insufficient for learning the diversity of human preferences even along two of the most salient dimensions of variability in global values, due to the underlying homogeneity of candidate responses. Third, we argue that this motivates the need for negatively-correlated sampling when generating candidate sets, and we show that simple prompt-based techniques for doing so significantly enhance the performance of alignment methods in learning heterogeneous preferences. Fourth, based on this novel candidate sampling approach, we collect and open-source Community Alignment, the largest and most representative multilingual and multi-turn preference dataset to date, featuring almost 200,000 comparisons from annotators spanning five countries. We hope that the Community Alignment dataset will be a valuable resource for improving the effectiveness of LLMs for a diverse global population.

In this paper we introduce the FooDI-ML dataset. This dataset contains over 1.5M unique images and over 9.5M store names, product names descriptions, and collection sections gathered from the Glovo application. The data made available corresponds to food, drinks and groceries products from 37 countries in Europe, the Middle East, Africa and Latin America. The dataset comprehends 33 languages, including 870K samples of languages of countries from Eastern Europe and Western Asia such as Ukrainian and Kazakh, which have been so far underrepresented in publicly available visio-linguistic datasets. The dataset also includes widely spoken languages such as Spanish and English. To assist further research, we include benchmarks over two tasks: text-image retrieval and conditional image generation.

Alignment techniques for LLMs rely on optimizing preference-based objectives -- where these preferences are typically elicited as ordinal, binary choices between responses. Recent work has focused on improving label quality or mitigating particular biases, but we identify a more fundamental limitation: these methods collect the wrong kind of data. We prove an impossibility result: no algorithm relying solely on ordinal comparisons can systematically recover the most preferred model. Intuitively, ordinal data lacks the information needed to resolve tradeoffs -- e.g., fixing a factual error on one prompt versus improving style on another. We show that selecting the optimal model requires recovering preferences over models (rather than just responses), which can only be identified given cardinal feedback about response quality. To address this, we collect and publicly release a dataset of 25,000 cardinal judgments using willingness-to-pay elicitations, a well-established tool from experimental economics. Empirically, we find that incorporating cardinal feedback into preference fine-tuning allows models to prioritize high-impact improvements and outperform ordinal-only methods on downstream benchmarks, such as Arena-Hard.

Accurate demand estimation is critical for the retail business in guiding the inventory and pricing policies of perishable products. However, it faces fundamental challenges from censored sales data during stockouts, where unobserved demand creates systemic policy biases. Existing datasets lack the temporal resolution and annotations needed to address this censoring effect. To fill this gap, we present FreshRetailNet-50K, the first large-scale benchmark for censored demand estimation. It comprises 50,000 store-product time series of detailed hourly sales data from 898 stores in 18 major cities, encompassing 863 perishable SKUs meticulously annotated for stockout events. The hourly stock status records unique to this dataset, combined with rich contextual covariates, including promotional discounts, precipitation, and temporal features, enable innovative research beyond existing solutions. We demonstrate one such use case of two-stage demand modeling: first, we reconstruct the latent demand during stockouts using precise hourly annotations. We then leverage the recovered demand to train robust demand forecasting models in the second stage. Experimental results show that this approach achieves a 2.73\% improvement in prediction accuracy while reducing the systematic demand underestimation from 7.37\% to near-zero bias. With unprecedented temporal granularity and comprehensive real-world information, FreshRetailNet-50K opens new research directions in demand imputation, perishable inventory optimization, and causal retail analytics. The unique annotation quality and scale of the dataset address long-standing limitations in retail AI, providing immediate solutions and a platform for future methodological innovation. The data (https://huggingface.co/datasets/Dingdong-Inc/FreshRetailNet-50K) and code (https://github.com/Dingdong-Inc/frn-50k-baseline}) are openly released.

Online marketplaces will be transformed by autonomous AI agents acting on behalf of consumers. Rather than humans browsing and clicking, vision-language-model (VLM) agents can parse webpages, evaluate products, and transact. This raises a fundamental question: what do AI agents buy, and why? We develop ACES, a sandbox environment that pairs a platform-agnostic VLM agent with a fully programmable mock marketplace to study this question. We first conduct basic rationality checks in the context of simple tasks, and then, by randomizing product positions, prices, ratings, reviews, sponsored tags, and platform endorsements, we obtain causal estimates of how frontier VLMs actually shop. Models show strong but heterogeneous position effects: all favor the top row, yet different models prefer different columns, undermining the assumption of a universal "top" rank. They penalize sponsored tags and reward endorsements. Sensitivities to price, ratings, and reviews are directionally human-like but vary sharply in magnitude across models. Motivated by scenarios where sellers use AI agents to optimize product listings, we show that a seller-side agent that makes minor tweaks to product descriptions, targeting AI buyer preferences, can deliver substantial market-share gains if AI-mediated shopping dominates. We also find that modal product choices can differ across models and, in some cases, demand may concentrate on a few select products, raising competition questions. Together, our results illuminate how AI agents may behave in e-commerce settings and surface concrete seller strategy, platform design, and regulatory questions in an AI-mediated ecosystem.

This research explores the application of large language models (LLMs) to generate synthetic datasets for Product Desirability Toolkit (PDT) testing, a key component in evaluating user sentiment and product experience. Utilizing gpt-4o-mini, a cost-effective alternative to larger commercial LLMs, three methods, Word+Review, Review+Word, and Supply-Word, were each used to synthesize 1000 product reviews. The generated datasets were assessed for sentiment alignment, textual diversity, and data generation cost. Results demonstrated high sentiment alignment across all methods, with Pearson correlations ranging from 0.93 to 0.97. Supply-Word exhibited the highest diversity and coverage of PDT terms, although with increased generation costs. Despite minor biases toward positive sentiments, in situations with limited test data, LLM-generated synthetic data offers significant advantages, including scalability, cost savings, and flexibility in dataset production.

Machine learning models routinely automate decisions in applications like lending and hiring. In such settings, consumer protection rules require companies that deploy models to explain predictions to decision subjects. These rules are motivated, in part, by the belief that explanations can promote recourse by revealing information that individuals can use to contest or improve their outcomes. In practice, many companies comply with these rules by providing individuals with a list of the most important features for their prediction, which they identify based on feature importance scores from feature attribution methods such as SHAP or LIME. In this work, we show how these practices can undermine consumers by highlighting features that would not lead to an improved outcome and by explaining predictions that cannot be changed. We propose to address these issues by highlighting features based on their responsiveness score -- i.e., the probability that an individual can attain a target prediction by changing a specific feature. We develop efficient methods to compute responsiveness scores for any model and any dataset. We conduct an extensive empirical study on the responsiveness of explanations in lending. Our results show that standard practices in consumer finance can backfire by presenting consumers with reasons without recourse, and demonstrate how our approach improves consumer protection by highlighting responsive features and identifying fixed predictions.

"Citizen queries" are questions asked by an individual about government policies, guidance, and services that are relevant to their circumstances, encompassing a range of topics including benefits, taxes, immigration, employment, public health, and more. This represents a compelling use case for Large Language Models (LLMs) that respond to citizen queries with information that is adapted to a user's context and communicated according to their needs. However, in this use case, any misinformation could have severe, negative, likely invisible ramifications for an individual placing their trust in a model's response. To this effect, we introduce CitizenQuery-UK, a benchmark dataset of 22 thousand pairs of citizen queries and responses that have been synthetically generated from the swathes of public information on gov.uk about government in the UK. We present the curation methodology behind CitizenQuery-UK and an overview of its contents. We also introduce a methodology for the benchmarking of LLMs with the dataset, using an adaptation of FActScore to benchmark 11 models for factuality, abstention frequency, and verbosity. We document these results, and interpret them in the context of the public sector, finding that: (i) there are distinct performance profiles across model families, but each is competitive; (ii) high variance undermines utility; (iii) abstention is low and verbosity is high, with implications on reliability; and (iv) more trustworthy AI requires acknowledged "fallibility" in the way it interacts with users. The contribution of our research lies in assessing the trustworthiness of LLMs in citizen query tasks; as we see a world of increasing AI integration into day-to-day life, our benchmark, built entirely on open data, lays the foundations for better evidenced decision-making regarding AI and the public sector.

The rise of multi-billion parameter models has sparked an intense hunger for data across deep learning. This study explores the possibility of replacing paid annotators with video game players who are rewarded with in-game currency for good performance. We collaborate with the developers of a mobile historical strategy game, Armchair Commander, to test this idea. More specifically, the current study tests this idea using pairwise image preference data, typically used to fine-tune diffusion models. Using this method, we create GameLabel-10K, a dataset with slightly under 10 thousand labels and 7000 unique prompts. In addition to these results, we analyze some limitations of this dataset and publicly release it under an open-source license.

In this time when biased information, deep fakes, and propaganda proliferate, the accessibility of reliable data sources is more important than ever. National statistical institutes provide curated data that contain quantitative information on a wide range of topics. However, that information is typically spread across many tables and the plain numbers may be arduous to process. Hence, this open data may be practically inaccessible. We ask the question "Are current Generative AI models capable of facilitating the identification of the right data and the fully-automatic creation of charts to provide information in visual form, corresponding to user queries?". We present a structured evaluation of recent large language models' (LLMs) capabilities to generate charts from complex data in response to user queries. Working with diverse public data from Statistics Netherlands, we assessed multiple LLMs on their ability to identify relevant data tables, perform necessary manipulations, and generate appropriate visualizations autonomously. We propose a new evaluation framework spanning three dimensions: data retrieval & pre-processing, code quality, and visual representation. Results indicate that locating and processing the correct data represents the most significant challenge. Additionally, LLMs rarely implement visualization best practices without explicit guidance. When supplemented with information about effective chart design, models showed marked improvement in representation scores. Furthermore, an agentic approach with iterative self-evaluation led to excellent performance across all evaluation dimensions. These findings suggest that LLMs' effectiveness for automated chart generation can be enhanced through appropriate scaffolding and feedback mechanisms, and that systems can already reach the necessary accuracy across the three evaluation dimensions.

Effective personalization of LLMs is critical for a broad range of user-interfacing applications such as virtual assistants and content curation. Inspired by the strong in-context learning capabilities of LLMs, we propose Few-Shot Preference Optimization (FSPO), which reframes reward modeling as a meta-learning problem. Under this framework, an LLM learns to quickly adapt to a user via a few labeled preferences from that user, constructing a personalized reward function for them. Additionally, since real-world preference data is scarce and challenging to collect at scale, we propose careful design choices to construct synthetic preference datasets for personalization, generating over 1M synthetic personalized preferences using publicly available LLMs. In particular, to successfully transfer from synthetic data to real users, we find it crucial for the data to exhibit both high diversity and coherent, self-consistent structure. We evaluate FSPO on personalized open-ended generation for up to 1,500 synthetic users across across three domains: movie reviews, pedagogical adaptation based on educational background, and general question answering, along with a controlled human study. Overall, FSPO achieves an 87% Alpaca Eval winrate on average in generating responses that are personalized to synthetic users and a 72% winrate with real human users in open-ended question answering.

Search-augmented language models combine web search with Large Language Models (LLMs) to improve response groundedness and freshness. However, analyzing these systems remains challenging: existing datasets are limited in scale and narrow in scope, often constrained to static, single-turn, fact-checking questions. In this work, we introduce Search Arena, a crowd-sourced, large-scale, human-preference dataset of over 24,000 paired multi-turn user interactions with search-augmented LLMs. The dataset spans diverse intents and languages, and contains full system traces with around 12,000 human preference votes. Our analysis reveals that user preferences are influenced by the number of citations, even when the cited content does not directly support the attributed claims, uncovering a gap between perceived and actual credibility. Furthermore, user preferences vary across cited sources, revealing that community-driven platforms are generally preferred and static encyclopedic sources are not always appropriate and reliable. To assess performance across different settings, we conduct cross-arena analyses by testing search-augmented LLMs in a general-purpose chat environment and conventional LLMs in search-intensive settings. We find that web search does not degrade and may even improve performance in non-search settings; however, the quality in search settings is significantly affected if solely relying on the model's parametric knowledge. We open-sourced the dataset to support future research in this direction. Our dataset and code are available at: https://github.com/lmarena/search-arena.

As language models (LMs) become more capable, it is increasingly important to align them with human preferences. However, the dominant paradigm for training Preference Models (PMs) for that purpose suffers from fundamental limitations, such as lack of transparency and scalability, along with susceptibility to overfitting the preference dataset. We propose Compositional Preference Models (CPMs), a novel PM framework that decomposes one global preference assessment into several interpretable features, obtains scalar scores for these features from a prompted LM, and aggregates these scores using a logistic regression classifier. Through these simple steps, CPMs allow to control which properties of the preference data are used to train the preference model and to build it based on features that are believed to underlie the human preference judgment. Our experiments show that CPMs not only improve generalization and are more robust to overoptimization than standard PMs, but also that best-of-n samples obtained using CPMs tend to be preferred over samples obtained using conventional PMs. Overall, our approach demonstrates the benefits of endowing PMs with priors about which features determine human preferences while relying on LM capabilities to extract those features in a scalable and robust way.

As retailers around the world increase efforts in developing targeted marketing campaigns for different audiences, predicting accurately which customers are most likely to churn ahead of time is crucial for marketing teams in order to increase business profits. This work presents a deep survival framework to predict which customers are at risk of stopping to purchase with retail companies in non-contractual settings. By leveraging the survival model parameters to be learnt by recurrent neural networks, we are able to obtain individual level survival models for purchasing behaviour based only on individual customer behaviour and avoid time-consuming feature engineering processes usually done when training machine learning models.

This paper presents a case study on the design, administration, post-processing, and evaluation of surveys on large language models (LLMs). It comprises two components: (1) A statistical method for eliciting beliefs encoded in LLMs. We introduce statistical measures and evaluation metrics that quantify the probability of an LLM "making a choice", the associated uncertainty, and the consistency of that choice. (2) We apply this method to study what moral beliefs are encoded in different LLMs, especially in ambiguous cases where the right choice is not obvious. We design a large-scale survey comprising 680 high-ambiguity moral scenarios (e.g., "Should I tell a white lie?") and 687 low-ambiguity moral scenarios (e.g., "Should I stop for a pedestrian on the road?"). Each scenario includes a description, two possible actions, and auxiliary labels indicating violated rules (e.g., "do not kill"). We administer the survey to 28 open- and closed-source LLMs. We find that (a) in unambiguous scenarios, most models "choose" actions that align with commonsense. In ambiguous cases, most models express uncertainty. (b) Some models are uncertain about choosing the commonsense action because their responses are sensitive to the question-wording. (c) Some models reflect clear preferences in ambiguous scenarios. Specifically, closed-source models tend to agree with each other.

LLM-based digital twin simulation, where large language models are used to emulate individual human behavior, holds great promise for research in AI, social science, and digital experimentation. However, progress in this area has been hindered by the scarcity of real, individual-level datasets that are both large and publicly available. This lack of high-quality ground truth limits both the development and validation of digital twin methodologies. To address this gap, we introduce a large-scale, public dataset designed to capture a rich and holistic view of individual human behavior. We survey a representative sample of N = 2,058 participants (average 2.42 hours per person) in the US across four waves with 500 questions in total, covering a comprehensive battery of demographic, psychological, economic, personality, and cognitive measures, as well as replications of behavioral economics experiments and a pricing survey. The final wave repeats tasks from earlier waves to establish a test-retest accuracy baseline. Initial analyses suggest the data are of high quality and show promise for constructing digital twins that predict human behavior well at the individual and aggregate levels. By making the full dataset publicly available, we aim to establish a valuable testbed for the development and benchmarking of LLM-based persona simulations. Beyond LLM applications, due to its unique breadth and scale the dataset also enables broad social science research, including studies of cross-construct correlations and heterogeneous treatment effects.

User preference prediction requires a comprehensive and accurate understanding of individual tastes. This includes both surface-level attributes, such as color and style, and deeper content-related aspects, such as themes and composition. However, existing methods typically rely on general human preferences or assume static user profiles, often neglecting individual variability and the dynamic, multifaceted nature of personal taste. To address these limitations, we propose an approach built upon Multimodal Large Language Models, introducing contrastive preference loss and preference tokens to learn personalized user preferences from historical interactions. The contrastive preference loss is designed to effectively distinguish between user ''likes'' and ''dislikes'', while the learnable preference tokens capture shared interest representations among existing users, enabling the model to activate group-specific preferences and enhance consistency across similar users. Extensive experiments demonstrate our model outperforms other methods in preference prediction accuracy, effectively identifying users with similar aesthetic inclinations and providing more precise guidance for generating images that align with individual tastes. The project page is https://learn-user-pref.github.io/.

Existing multimodal task-oriented dialog data fails to demonstrate the diverse expressions of user subjective preferences and recommendation acts in the real-life shopping scenario. This paper introduces a new dataset SURE (Multimodal Recommendation Dialog with SUbjective PREference), which contains 12K shopping dialogs in complex store scenes. The data is built in two phases with human annotations to ensure quality and diversity. SURE is well-annotated with subjective preferences and recommendation acts proposed by sales experts. A comprehensive analysis is given to reveal the distinguishing features of SURE. Three benchmark tasks are then proposed on the data to evaluate the capability of multimodal recommendation agents. Based on the SURE, we propose a baseline model, powered by a state-of-the-art multimodal model, for these tasks.

Short-video platforms show an increasing impact on people's daily lives nowadays, with billions of active users spending plenty of time each day. The interactions between users and online platforms give rise to many scientific problems across computational social science and artificial intelligence. However, despite the rapid development of short-video platforms, currently there are serious shortcomings in existing relevant datasets on three aspects: inadequate user-video feedback, limited user attributes and lack of video content. To address these problems, we provide a large-scale dataset with rich user behavior, attributes and video content from a real mobile short-video platform. This dataset covers 10,000 voluntary users and 153,561 videos, and we conduct four-fold technical validations of the dataset. First, we verify the richness of the behavior and attribute data. Second, we confirm the representing ability of the content features. Third, we provide benchmarking results on recommendation algorithms with our dataset. Finally, we explore the filter bubble phenomenon on the platform using the dataset. We believe the dataset could support the broad research community, including but not limited to user modeling, social science, human behavior understanding, etc. The dataset and code is available at https://github.com/tsinghua-fib-lab/ShortVideo_dataset.

Many social and environmental phenomena are associated with macroscopic changes in the built environment, captured by satellite imagery on a global scale and with daily temporal resolution. While widely used for prediction, these images and especially image sequences remain underutilized for causal inference, especially in the context of randomized controlled trials (RCTs), where causal identification is established by design. In this paper, we develop and compare a set of general tools for analyzing Conditional Average Treatment Effects (CATEs) from temporal satellite data that can be applied to any RCT where geographical identifiers are available. Through a simulation study, we analyze different modeling strategies for estimating CATE in sequences of satellite images. We find that image sequence representation models with more parameters generally yield a greater ability to detect heterogeneity. To explore the role of model and data choice in practice, we apply the approaches to two influential RCTs -- Banerjee et al. (2015), a poverty study in Cusco, Peru, and Bolsen et al. (2014), a water conservation experiment in Georgia, USA. We benchmark our image sequence models against image-only, tabular-only, and combined image-tabular data sources, summarizing practical implications for investigators in a multivariate analysis. Land cover classifications over satellite images facilitate interpretation of what image features drive heterogeneity. We also show robustness to data and model choice of satellite-based generalization of the RCT results to larger geographical areas outside the original. Overall, this paper shows how satellite sequence data can be incorporated into the analysis of RCTs, and provides evidence about the implications of data, model, and evaluation metric choice for causal analysis.

This paper presents synthetic Preference Optimization (PO) datasets generated using multi-agent workflows and evaluates the effectiveness and potential of these workflows in the dataset generation process. PO dataset generation requires two modules: (1) response evaluation, and (2) response generation. In the response evaluation module, the responses from Large Language Models (LLMs) are evaluated and ranked - a task typically carried out by human annotators that we automate using LLMs. We assess the response evaluation module in a 2 step process. In step 1, we assess LLMs as evaluators using three distinct prompting strategies. In step 2, we apply the winning prompting strategy to compare the performance of LLM-as-a-Judge, LLMs-as-a-Jury, and LLM Debate. In each step, we use inter-rater agreement using Cohen's Kappa between human annotators and LLMs. For the response generation module, we compare different configurations for the LLM Feedback Loop using the identified LLM evaluator configuration. We use the win rate (the fraction of times a generation framework is selected as the best by an LLM evaluator) to determine the best multi-agent configuration for generation. After identifying the best configurations for both modules, we use models from the GPT, Gemma, and Llama families to generate our PO datasets using the above pipeline. We generate two types of PO datasets, one to improve the generation capabilities of individual LLM and the other to improve the multi-agent workflow. Our evaluation shows that GPT-4o-as-a-Judge is more consistent across datasets when the candidate responses do not include responses from the GPT family. Additionally, we find that the LLM Feedback Loop, with Llama as the generator and Gemma as the reviewer, achieves a notable 71.8% and 73.8% win rate over single-agent Llama and Gemma, respectively.

Embedding based product recommendations have gained popularity in recent years due to its ability to easily integrate to large-scale systems and allowing nearest neighbor searches in real-time. The bulk of studies in this area has predominantly been focused on similar item recommendations. Research on complementary item recommendations, on the other hand, still remains considerably under-explored. We define similar items as items that are interchangeable in terms of their utility and complementary items as items that serve different purposes, yet are compatible when used with one another. In this paper, we apply a novel approach to finding complementary items by leveraging dual embedding representations for products. We demonstrate that the notion of relatedness discovered in NLP for skip-gram negative sampling (SGNS) models translates effectively to the concept of complementarity when training item representations using co-purchase data. Since sparsity of purchase data is a major challenge in real-world scenarios, we further augment the model using synthetic samples to extend coverage. This allows the model to provide complementary recommendations for items that do not share co-purchase data by leveraging other abundantly available data modalities such as images, text, clicks etc. We establish the effectiveness of our approach in improving both coverage and quality of recommendations on real world data for a major online retail company. We further show the importance of task specific hyperparameter tuning in training SGNS. Our model is effective yet simple to implement, making it a great candidate for generating complementary item recommendations at any e-commerce website.

Price responsiveness is a major feature of end use customers (EUCs) that participate in demand response (DR) programs, and has been conventionally modeled with static demand functions, which take the electricity price as the input and the aggregate energy consumption as the output. This, however, neglects the inherent temporal correlation of the EUC behaviors, and may result in large errors when predicting the actual responses of EUCs in real-time pricing (RTP) programs. In this paper, we propose a dynamical DR model so as to capture the temporal behavior of the EUCs. The states in the proposed dynamical DR model can be explicitly chosen, in which case the model can be represented by a linear function or a multi-layer feedforward neural network, or implicitly chosen, in which case the model can be represented by a recurrent neural network or a long short-term memory unit network. In both cases, the dynamical DR model can be learned from historical price and energy consumption data. Numerical simulation illustrated how the states are chosen and also showed the proposed dynamical DR model significantly outperforms the static ones.

The success of the reward model in distinguishing between responses with subtle safety differences depends critically on the high-quality preference dataset, which should capture the fine-grained nuances of harmful and harmless responses. This motivates the need to develop a dataset involving preference margins, which accurately quantify how harmless one response is compared to another. In this paper, we take the first step to propose an effective and cost-efficient framework to promote the margin-enhanced preference dataset development. Our framework, Legend, Leverages representation engineering to annotate preference datasets. It constructs the specific direction within the LLM's embedding space that represents safety. By leveraging this safety direction, Legend can then leverage the semantic distances of paired responses along this direction to annotate margins automatically. We experimentally demonstrate our effectiveness in both reward modeling and harmless alignment for LLMs. Legend also stands out for its efficiency, requiring only the inference time rather than additional training. This efficiency allows for easier implementation and scalability, making Legend particularly valuable for practical applications in aligning LLMs with safe conversations.

This research proposes a new recommender system algorithm for online grocery shopping. The algorithm is based on the perspective that, since the grocery items are usually bought in bulk, a grocery recommender system should be capable of recommending the items in bulk. The algorithm figures out the possible dishes a user may cook based on the items added to the basket and recommends the ingredients accordingly. Our algorithm does not depend on the user ratings. Customers usually do not have the patience to rate the groceries they purchase. Therefore, algorithms that are not dependent on user ratings need to be designed. Instead of using a brute force search, this algorithm limits the search space to a set of only a few probably food categories. Each food category consists of several food subcategories. For example, "fried rice" and "biryani" are food subcategories that belong to the food category "rice". For each food category, items are ranked according to how well they can differentiate a food subcategory. To each food subcategory in the activated search space, this algorithm attaches a score. The score is calculated based on the rank of the items added to the basket. Once the score exceeds a threshold value, its corresponding subcategory gets activated. The algorithm then uses a basket-to-recipe similarity measure to identify the best recipe matches within the activated subcategories only. This reduces the search space to a great extent. We may argue that this algorithm is similar to the content-based recommender system in some sense, but it does not suffer from the limitations like limited content, over-specialization, or the new user problem.

Reinforcement Learning from Human Feedback (RLHF) has become a dominating strategy in steering Language Models (LMs) towards human values/goals. The key to the strategy is employing a reward model ({varphi}) which can reflect a latent reward model with humans. While this strategy has proven to be effective, the training methodology requires a lot of human preference annotation (usually of the order of tens of thousands) to train {varphi}. Such large-scale preference annotations can be achievable if the reward model can be ubiquitously used. However, human values/goals are subjective and depend on the nature of the task. This poses a challenge in collecting diverse preferences for downstream applications. To address this, we propose a novel methodology to infuse domain knowledge into {varphi}, which reduces the size of preference annotation required. We validate our approach in E-Commerce Opinion Summarization, with a significant reduction in dataset size (just 940 samples) while advancing the state-of-the-art. Our contributions include a novel Reward Modelling technique, a new dataset (PromptOpinSumm) for Opinion Summarization, and a human preference dataset (OpinPref). The proposed methodology opens avenues for efficient RLHF, making it more adaptable to diverse applications with varying human values. We release the artifacts for usage under MIT License.

Human feedback plays a central role in the alignment of Large Language Models (LLMs). However, open questions remain about the methods (how), domains (where), people (who) and objectives (to what end) of human feedback collection. To navigate these questions, we introduce PRISM, a new dataset which maps the sociodemographics and stated preferences of 1,500 diverse participants from 75 countries, to their contextual preferences and fine-grained feedback in 8,011 live conversations with 21 LLMs. PRISM contributes (i) wide geographic and demographic participation in human feedback data; (ii) two census-representative samples for understanding collective welfare (UK and US); and (iii) individualised feedback where every rating is linked to a detailed participant profile, thus permitting exploration of personalisation and attribution of sample artefacts. We focus on collecting conversations that centre subjective and multicultural perspectives on value-laden and controversial topics, where we expect the most interpersonal and cross-cultural disagreement. We demonstrate the usefulness of PRISM via three case studies of dialogue diversity, preference diversity, and welfare outcomes, showing that it matters which humans set alignment norms. As well as offering a rich community resource, we advocate for broader participation in AI development and a more inclusive approach to technology design.

Large foundation models pretrained on raw web-scale data are not readily deployable without additional step of extensive alignment to human preferences. Such alignment is typically done by collecting large amounts of pairwise comparisons from humans ("Do you prefer output A or B?") and learning a reward model or a policy with the Bradley-Terry-Luce (BTL) model as a proxy for a human's underlying implicit preferences. These methods generally suffer from assuming a universal preference shared by all humans, which lacks the flexibility of adapting to plurality of opinions and preferences. In this work, we propose PAL, a framework to model human preference complementary to existing pretraining strategies, which incorporates plurality from the ground up. We propose using the ideal point model as a lens to view alignment using preference comparisons. Together with our novel reformulation and using mixture modeling, our framework captures the plurality of population preferences while simultaneously learning a common preference latent space across different preferences, which can few-shot generalize to new, unseen users. Our approach enables us to use the penultimate-layer representation of large foundation models and simple MLP layers to learn reward functions that are on-par with the existing large state-of-the-art reward models, thereby enhancing efficiency of reward modeling significantly. We show that PAL achieves competitive reward model accuracy compared to strong baselines on 1) Language models with Summary dataset ; 2) Image Generative models with Pick-a-Pic dataset ; 3) A new semisynthetic heterogeneous dataset generated using Anthropic Personas. Finally, our experiments also highlight the shortcoming of current preference datasets that are created using rigid rubrics which wash away heterogeneity, and call for more nuanced data collection approaches.

Understanding urban mobility patterns and analyzing how people move around cities helps improve the overall quality of life and supports the development of more livable, efficient, and sustainable urban areas. A challenging aspect of this work is the collection of mobility data by means of user tracking or travel surveys, given the associated privacy concerns, noncompliance, and high cost. This work proposes an innovative AI-based approach for synthesizing travel surveys by prompting large language models (LLMs), aiming to leverage their vast amount of relevant background knowledge and text generation capabilities. Our study evaluates the effectiveness of this approach across various U.S. metropolitan areas by comparing the results against existing survey data at different granularity levels. These levels include (i) pattern level, which compares aggregated metrics like the average number of locations traveled and travel time, (ii) trip level, which focuses on comparing trips as whole units using transition probabilities, and (iii) activity chain level, which examines the sequence of locations visited by individuals. Our work covers several proprietary and open-source LLMs, revealing that open-source base models like Llama-2, when fine-tuned on even a limited amount of actual data, can generate synthetic data that closely mimics the actual travel survey data, and as such provides an argument for using such data in mobility studies.

Data-driven personalization is a key practice in fashion e-commerce, improving the way businesses serve their consumers needs with more relevant content. While hyper-personalization offers highly targeted experiences to each consumer, it requires a significant amount of private data to create an individualized journey. To alleviate this, group-based personalization provides a moderate level of personalization built on broader common preferences of a consumer segment, while still being able to personalize the results. We introduce UNICON, a unified deep learning consumer segmentation framework that leverages rich consumer behavior data to learn long-term latent representations and utilizes them to extract two pivotal types of segmentation catering various personalization use-cases: lookalike, expanding a predefined target seed segment with consumers of similar behavior, and data-driven, revealing non-obvious consumer segments with similar affinities. We demonstrate through extensive experimentation our framework effectiveness in fashion to identify lookalike Designer audience and data-driven style segments. Furthermore, we present experiments that showcase how segment information can be incorporated in a hybrid recommender system combining hyper and group-based personalization to exploit the advantages of both alternatives and provide improvements on consumer experience.

In natural human-to-human conversations, participants often receive feedback signals from one another based on their follow-up reactions. These reactions can include verbal responses, facial expressions, changes in emotional state, and other non-verbal cues. Similarly, in human-machine interactions, the machine can leverage the user's follow-up utterances as feedback signals to assess whether it has appropriately addressed the user's request. Therefore, we propose using the likelihood of follow-up utterances as rewards to differentiate preferred responses from less favored ones, without relying on human or commercial LLM-based preference annotations. Our proposed reward mechanism, ``Follow-up Likelihood as Reward" (FLR), matches the performance of strong reward models trained on large-scale human or GPT-4 annotated data on 8 pairwise-preference and 4 rating-based benchmarks. Building upon the FLR mechanism, we propose to automatically mine preference data from the online generations of a base policy model. The preference data are subsequently used to boost the helpfulness of the base model through direct alignment from preference (DAP) methods, such as direct preference optimization (DPO). Lastly, we demonstrate that fine-tuning the language model that provides follow-up likelihood with natural language feedback significantly enhances FLR's performance on reward modeling benchmarks and effectiveness in aligning the base policy model's helpfulness.

Effective linguistic choices that attract potential customers play crucial roles in advertising success. This study aims to explore the linguistic features of ad texts that influence human preferences. Although the creation of attractive ad texts is an active area of research, progress in understanding the specific linguistic features that affect attractiveness is hindered by several obstacles. First, human preferences are complex and influenced by multiple factors, including their content, such as brand names, and their linguistic styles, making analysis challenging. Second, publicly available ad text datasets that include human preferences are lacking, such as ad performance metrics and human feedback, which reflect people's interests. To address these problems, we present AdParaphrase, a paraphrase dataset that contains human preferences for pairs of ad texts that are semantically equivalent but differ in terms of wording and style. This dataset allows for preference analysis that focuses on the differences in linguistic features. Our analysis revealed that ad texts preferred by human judges have higher fluency, longer length, more nouns, and use of bracket symbols. Furthermore, we demonstrate that an ad text-generation model that considers these findings significantly improves the attractiveness of a given text. The dataset is publicly available at: https://github.com/CyberAgentAILab/AdParaphrase.

Recommender systems exploit interaction history to estimate user preference, having been heavily used in a wide range of industry applications. However, static recommendation models are difficult to answer two important questions well due to inherent shortcomings: (a) What exactly does a user like? (b) Why does a user like an item? The shortcomings are due to the way that static models learn user preference, i.e., without explicit instructions and active feedback from users. The recent rise of conversational recommender systems (CRSs) changes this situation fundamentally. In a CRS, users and the system can dynamically communicate through natural language interactions, which provide unprecedented opportunities to explicitly obtain the exact preference of users. Considerable efforts, spread across disparate settings and applications, have been put into developing CRSs. Existing models, technologies, and evaluation methods for CRSs are far from mature. In this paper, we provide a systematic review of the techniques used in current CRSs. We summarize the key challenges of developing CRSs in five directions: (1) Question-based user preference elicitation. (2) Multi-turn conversational recommendation strategies. (3) Dialogue understanding and generation. (4) Exploitation-exploration trade-offs. (5) Evaluation and user simulation. These research directions involve multiple research fields like information retrieval (IR), natural language processing (NLP), and human-computer interaction (HCI). Based on these research directions, we discuss some future challenges and opportunities. We provide a road map for researchers from multiple communities to get started in this area. We hope this survey can help to identify and address challenges in CRSs and inspire future research.

This work presents the BanglishRev Dataset, the largest e-commerce product review dataset to date for reviews written in Bengali, English, a mixture of both and Banglish, Bengali words written with English alphabets. The dataset comprises of 1.74 million written reviews from 3.2 million ratings information collected from a total of 128k products being sold in online e-commerce platforms targeting the Bengali population. It includes an extensive array of related metadata for each of the reviews including the rating given by the reviewer, date the review was posted and date of purchase, number of likes, dislikes, response from the seller, images associated with the review etc. With sentiment analysis being the most prominent usage of review datasets, experimentation with a binary sentiment analysis model with the review rating serving as an indicator of positive or negative sentiment was conducted to evaluate the effectiveness of the large amount of data presented in BanglishRev for sentiment analysis tasks. A BanglishBERT model is trained on the data from BanglishRev with reviews being considered labeled positive if the rating is greater than 3 and negative if the rating is less than or equal to 3. The model is evaluated by being testing against a previously published manually annotated dataset for e-commerce reviews written in a mixture of Bangla, English and Banglish. The experimental model achieved an exceptional accuracy of 94\% and F1 score of 0.94, demonstrating the dataset's efficacy for sentiment analysis. Some of the intriguing patterns and observations seen within the dataset and future research directions where the dataset can be utilized is also discussed and explored. The dataset can be accessed through https://huggingface.co/datasets/BanglishRev/bangla-english-and-code-mixed-ecommerce-review-dataset.

Aligning language models with human preferences relies on pairwise preference datasets. While some studies suggest that on-policy data consistently outperforms off -policy data for preference learning, others indicate that the advantages of on-policy data may be task-dependent, highlighting the need for a systematic exploration of their interplay. In this work, we show that on-policy and off-policy data offer complementary strengths in preference optimization: on-policy data is particularly effective for reasoning tasks like math and coding, while off-policy data performs better on open-ended tasks such as creative writing and making personal recommendations. Guided by these findings, we introduce SIMPLEMIX, an approach to combine the complementary strengths of on-policy and off-policy preference learning by simply mixing these two data sources. Our empirical results across diverse tasks and benchmarks demonstrate that SIMPLEMIX substantially improves language model alignment. Specifically, SIMPLEMIX improves upon on-policy DPO and off-policy DPO by an average of 6.03% on Alpaca Eval 2.0. Moreover, it outperforms prior approaches that are much more complex in combining on- and off-policy data, such as HyPO and DPO-Mix-P, by an average of 3.05%.

Iterative preference learning, though yielding superior performances, requires online annotated preference labels. In this work, we study strategies to select worth-annotating response pairs for cost-efficient annotation while achieving competitive or even better performances compared with the random selection baseline for iterative preference learning. Built on assumptions regarding uncertainty and distribution shifts, we propose a comparative view to rank the implicit reward margins as predicted by DPO to select the response pairs that yield more benefits. Through extensive experiments, we show that annotating those response pairs with small margins is generally better than large or random, under both single- and multi-iteration scenarios. Besides, our empirical results suggest allocating more annotation budgets in the earlier iterations rather than later across multiple iterations.

Large Language Models (LLMs) show significant potential in economic and strategic interactions, where communication via natural language is often prevalent. This raises key questions: Do LLMs behave rationally? Can they mimic human behavior? Do they tend to reach an efficient and fair outcome? What is the role of natural language in the strategic interaction? How do characteristics of the economic environment influence these dynamics? These questions become crucial concerning the economic and societal implications of integrating LLM-based agents into real-world data-driven systems, such as online retail platforms and recommender systems. While the ML community has been exploring the potential of LLMs in such multi-agent setups, varying assumptions, design choices and evaluation criteria across studies make it difficult to draw robust and meaningful conclusions. To address this, we introduce a benchmark for standardizing research on two-player, sequential, language-based games. Inspired by the economic literature, we define three base families of games with consistent parameterization, degrees of freedom and economic measures to evaluate agents' performance (self-gain), as well as the game outcome (efficiency and fairness). We develop an open-source framework for interaction simulation and analysis, and utilize it to collect a dataset of LLM vs. LLM interactions across numerous game configurations and an additional dataset of human vs. LLM interactions. Through extensive experimentation, we demonstrate how our framework and dataset can be used to: (i) compare the behavior of LLM-based agents to human players in various economic contexts; (ii) evaluate agents in both individual and collective performance measures; and (iii) quantify the effect of the economic characteristics of the environments on the behavior of agents.

Providing personalized recommendations in an environment where items exhibit ephemerality and temporal relevancy (e.g. in social media) presents a few unique challenges: (1) inductively understanding ephemeral appeal for items in a setting where new items are created frequently, (2) adapting to trends within engagement patterns where items may undergo temporal shifts in relevance, (3) accurately modeling user preferences over this item space where users may express multiple interests. In this work we introduce MiCRO, a generative statistical framework that models multi-interest user preferences and temporal multi-interest item representations. Our framework is specifically formulated to adapt to both new items and temporal patterns of engagement. MiCRO demonstrates strong empirical performance on candidate retrieval experiments performed on two large scale user-item datasets: (1) an open-source temporal dataset of (User, User) follow interactions and (2) a temporal dataset of (User, Tweet) favorite interactions which we will open-source as an additional contribution to the community.

Preference optimization is a standard approach to fine-tuning large language models to align with human preferences. The quality, diversity, and quantity of the preference dataset are critical to the effectiveness of preference optimization. However, obtaining a large amount of high-quality and diverse preference annotations is difficult in many applications. This raises the question of how to use the limited annotation budget to create an effective preference dataset. To this end, we propose Annotation-Efficient Preference Optimization (AEPO). Instead of exhaustively annotating preference over all available response texts, AEPO selects a subset of responses that maximizes quality and diversity from the available responses, and then annotates preference over the selected ones. In this way, AEPO focuses the annotation budget on labeling preference over a smaller subset of responses with diversity and of high quality. We evaluate the performance of Direct Preference Optimization (DPO) using AEPO and show that it outperforms models trained using a standard DPO with the same annotation budget. Our code is available at https://github.com/CyberAgentAILab/annotation-efficient-po

Modern preference alignment techniques, such as Best-of-N (BoN) sampling, rely on reward models trained with pairwise comparison data. While effective at learning relative preferences, this paradigm fails to capture a signal of response acceptability, leaving systems vulnerable to selecting the least bad of many unacceptable options. This is particularly problematic for hard prompts, where the risk of such false acceptances increases with the number of samples. In this paper, we address this critical reliability gap by introducing a new data collection and modeling framework. By augmenting preference data with an outside option, inspired by discrete choice models, we train a reward model that can distinguish not just what is better, but what is good enough. We leverage this capability to create an adaptive inference strategy, best of mini-N in-loop, which partitions the generation budget into sequential loops with a calibrated, early-exit condition. Our experiments show that when tuned as an alignment guardrail, it reduces reliability failures by 70\%, and when tuned as an inference accelerator, it improves average inference speed by over 22\% in IMDB-sentiment setting. We thus provide a principled and flexible framework for practitioners to explicitly manage the trade-off between reliability and computational efficiency.

We present NNN, an experimental Transformer-based neural network approach to marketing measurement. Unlike Marketing Mix Models (MMMs) which rely on scalar inputs and parametric decay functions, NNN uses rich embeddings to capture both quantitative and qualitative aspects of marketing and organic channels (e.g., search queries, ad creatives). This, combined with its attention mechanism, potentially enables NNN to model complex interactions, capture long-term effects, and improve sales attribution accuracy. We show that L1 regularization permits the use of such expressive models in typical data-constrained settings. Evaluating NNN on simulated and real-world data demonstrates its efficacy, particularly through considerable improvement in predictive power. In addition to marketing measurement, the NNN framework can provide valuable, complementary insights through model probing, such as evaluating keyword or creative effectiveness.

Carousel interfaces are widely used in e-commerce and streaming services, but little research has been devoted to them. Previous studies of interfaces for presenting search and recommendation results have focused on single ranked lists, but it appears their results cannot be extrapolated to carousels due to the added complexity. Eye tracking is a highly informative approach to understanding how users click, yet there are no eye tracking studies concerning carousels. There are very few interaction datasets on recommenders with carousel interfaces and none that contain gaze data. We introduce the RecGaze dataset: the first comprehensive feedback dataset on carousels that includes eye tracking results, clicks, cursor movements, and selection explanations. The dataset comprises of interactions from 3 movie selection tasks with 40 different carousel interfaces per user. In total, 87 users and 3,477 interactions are logged. In addition to the dataset, its description and possible use cases, we provide results of a survey on carousel design and the first analysis of gaze data on carousels, which reveals a golden triangle or F-pattern browsing behavior. Our work seeks to advance the field of carousel interfaces by providing the first dataset with eye tracking results on carousels. In this manner, we provide and encourage an empirical understanding of interactions with carousel interfaces, for building better recommender systems through gaze information, and also encourage the development of gaze-based recommenders.

Accurate nutrition estimation helps people make informed dietary choices and is essential in the prevention of serious health complications. We present NutriBench, the first publicly available natural language meal description nutrition benchmark. NutriBench consists of 11,857 meal descriptions generated from real-world global dietary intake data. The data is human-verified and annotated with macro-nutrient labels, including carbohydrates, proteins, fats, and calories. We conduct an extensive evaluation of NutriBench on the task of carbohydrate estimation, testing twelve leading Large Language Models (LLMs), including GPT-4o, Llama3.1, Qwen2, Gemma2, and OpenBioLLM models, using standard, Chain-of-Thought and Retrieval-Augmented Generation strategies. Additionally, we present a study involving professional nutritionists, finding that LLMs can provide more accurate and faster estimates. Finally, we perform a real-world risk assessment by simulating the effect of carbohydrate predictions on the blood glucose levels of individuals with diabetes. Our work highlights the opportunities and challenges of using LLMs for nutrition estimation, demonstrating their potential to aid professionals and laypersons and improve health outcomes. Our benchmark is publicly available at: https://mehak126.github.io/nutribench.html

Recent research on explainable recommendation generally frames the task as a standard text generation problem, and evaluates models simply based on the textual similarity between the predicted and ground-truth explanations. However, this approach fails to consider one crucial aspect of the systems: whether their outputs accurately reflect the users' (post-purchase) sentiments, i.e., whether and why they would like and/or dislike the recommended items. To shed light on this issue, we introduce new datasets and evaluation methods that focus on the users' sentiments. Specifically, we construct the datasets by explicitly extracting users' positive and negative opinions from their post-purchase reviews using an LLM, and propose to evaluate systems based on whether the generated explanations 1) align well with the users' sentiments, and 2) accurately identify both positive and negative opinions of users on the target items. We benchmark several recent models on our datasets and demonstrate that achieving strong performance on existing metrics does not ensure that the generated explanations align well with the users' sentiments. Lastly, we find that existing models can provide more sentiment-aware explanations when the users' (predicted) ratings for the target items are directly fed into the models as input. We will release our code and datasets upon acceptance.

Human preference judgments are pivotal in guiding large language models (LLMs) to produce outputs that align with human values. Human evaluations are also used in summarization tasks to compare outputs from various systems, complementing existing automatic metrics. Despite their significance, however, there has been limited research probing these pairwise or k-wise comparisons. The collective impact and relative importance of factors such as output length, informativeness, fluency, and factual consistency are still not well understood. It is also unclear if there are other hidden factors influencing human judgments. In this paper, we conduct an in-depth examination of a collection of pairwise human judgments released by OpenAI. Utilizing the Bradley-Terry-Luce (BTL) model, we reveal the inherent preferences embedded in these human judgments. We find that the most favored factors vary across tasks and genres, whereas the least favored factors tend to be consistent, e.g., outputs are too brief, contain excessive off-focus content or hallucinated facts. Our findings have implications on the construction of balanced datasets in human preference evaluations, which is a crucial step in shaping the behaviors of future LLMs.

Maintaining a balanced diet is essential for overall health, yet many individuals struggle with meal planning due to nutritional complexity, time constraints, and lack of dietary knowledge. Personalized food recommendations can help address these challenges by tailoring meal plans to individual preferences, habits, and dietary restrictions. However, existing dietary recommendation systems often lack adaptability, fail to consider real-world constraints such as food ingredient availability, and require extensive user input, making them impractical for sustainable and scalable daily use. To address these limitations, we introduce NutriGen, a framework based on large language models (LLM) designed to generate personalized meal plans that align with user-defined dietary preferences and constraints. By building a personalized nutrition database and leveraging prompt engineering, our approach enables LLMs to incorporate reliable nutritional references like the USDA nutrition database while maintaining flexibility and ease-of-use. We demonstrate that LLMs have strong potential in generating accurate and user-friendly food recommendations, addressing key limitations in existing dietary recommendation systems by providing structured, practical, and scalable meal plans. Our evaluation shows that Llama 3.1 8B and GPT-3.5 Turbo achieve the lowest percentage errors of 1.55\% and 3.68\%, respectively, producing meal plans that closely align with user-defined caloric targets while minimizing deviation and improving precision. Additionally, we compared the performance of DeepSeek V3 against several established models to evaluate its potential in personalized nutrition planning.

Machine learning based decision-support tools in criminal justice systems are subjects of intense discussions and academic research. There are important open questions about the utility and fairness of such tools. Academic researchers often rely on a few small datasets that are not sufficient to empirically study various real-world aspects of these questions. In this paper, we contribute WCLD, a curated large dataset of 1.5 million criminal cases from circuit courts in the U.S. state of Wisconsin. We used reliable public data from 1970 to 2020 to curate attributes like prior criminal counts and recidivism outcomes. The dataset contains large number of samples from five racial groups, in addition to information like sex and age (at judgment and first offense). Other attributes in this dataset include neighborhood characteristics obtained from census data, detailed types of offense, charge severity, case decisions, sentence lengths, year of filing etc. We also provide pseudo-identifiers for judge, county and zipcode. The dataset will not only enable researchers to more rigorously study algorithmic fairness in the context of criminal justice, but also relate algorithmic challenges with various systemic issues. We also discuss in detail the process of constructing the dataset and provide a datasheet. The WCLD dataset is available at https://clezdata.github.io/wcld/.

As LLMs become capable of complex tasks, there is growing potential for personalized interactions tailored to the subtle and idiosyncratic preferences of the user. We present a public benchmark, PersonalLLM, focusing on adapting LLMs to provide maximal benefits for a particular user. Departing from existing alignment benchmarks that implicitly assume uniform preferences, we curate open-ended prompts paired with many high-quality answers over which users would be expected to display heterogeneous latent preferences. Instead of persona-prompting LLMs based on high-level attributes (e.g., user's race or response length), which yields homogeneous preferences relative to humans, we develop a method that can simulate a large user base with diverse preferences from a set of pre-trained reward models. Our dataset and generated personalities offer an innovative testbed for developing personalization algorithms that grapple with continual data sparsity--few relevant feedback from the particular user--by leveraging historical data from other (similar) users. We explore basic in-context learning and meta-learning baselines to illustrate the utility of PersonalLLM and highlight the need for future methodological development. Our dataset is available at https://huggingface.co/datasets/namkoong-lab/PersonalLLM

Human feedback can alter language models in unpredictable and undesirable ways, as practitioners lack a clear understanding of what feedback data encodes. While prior work studies preferences over certain attributes (e.g., length or sycophancy), automatically extracting relevant features without pre-specifying hypotheses remains challenging. We introduce What's In My Human Feedback? (WIMHF), a method to explain feedback data using sparse autoencoders. WIMHF characterizes both (1) the preferences a dataset is capable of measuring and (2) the preferences that the annotators actually express. Across 7 datasets, WIMHF identifies a small number of human-interpretable features that account for the majority of the preference prediction signal achieved by black-box models. These features reveal a wide diversity in what humans prefer, and the role of dataset-level context: for example, users on Reddit prefer informality and jokes, while annotators in HH-RLHF and PRISM disprefer them. WIMHF also surfaces potentially unsafe preferences, such as that LMArena users tend to vote against refusals, often in favor of toxic content. The learned features enable effective data curation: re-labeling the harmful examples in Arena yields large safety gains (+37%) with no cost to general performance. They also allow fine-grained personalization: on the Community Alignment dataset, we learn annotator-specific weights over subjective features that improve preference prediction. WIMHF provides a human-centered analysis method for practitioners to better understand and use preference data.

Human biases impact the way people analyze data and make decisions. Recent work has shown that some visualization designs can better support cognitive processes and mitigate cognitive biases (i.e., errors that occur due to the use of mental "shortcuts"). In this work, we explore how visualizing a user's interaction history (i.e., which data points and attributes a user has interacted with) can be used to mitigate potential biases that drive decision making by promoting conscious reflection of one's analysis process. Given an interactive scatterplot-based visualization tool, we showed interaction history in real-time while exploring data (by coloring points in the scatterplot that the user has interacted with), and in a summative format after a decision has been made (by comparing the distribution of user interactions to the underlying distribution of the data). We conducted a series of in-lab experiments and a crowd-sourced experiment to evaluate the effectiveness of interaction history interventions toward mitigating bias. We contextualized this work in a political scenario in which participants were instructed to choose a committee of 10 fictitious politicians to review a recent bill passed in the U.S. state of Georgia banning abortion after 6 weeks, where things like gender bias or political party bias may drive one's analysis process. We demonstrate the generalizability of this approach by evaluating a second decision making scenario related to movies. Our results are inconclusive for the effectiveness of interaction history (henceforth referred to as interaction traces) toward mitigating biased decision making. However, we find some mixed support that interaction traces, particularly in a summative format, can increase awareness of potential unconscious biases.

Understanding customer sentiments is of paramount importance in marketing strategies today. Not only will it give companies an insight as to how customers perceive their products and/or services, but it will also give them an idea on how to improve their offers. This paper attempts to understand the correlation of different variables in customer reviews on a women clothing e-commerce, and to classify each review whether it recommends the reviewed product or not and whether it consists of positive, negative, or neutral sentiment. To achieve these goals, we employed univariate and multivariate analyses on dataset features except for review titles and review texts, and we implemented a bidirectional recurrent neural network (RNN) with long-short term memory unit (LSTM) for recommendation and sentiment classification. Results have shown that a recommendation is a strong indicator of a positive sentiment score, and vice-versa. On the other hand, ratings in product reviews are fuzzy indicators of sentiment scores. We also found out that the bidirectional LSTM was able to reach an F1-score of 0.88 for recommendation classification, and 0.93 for sentiment classification.

Dietary intake estimation plays a crucial role in understanding the nutritional habits of individuals and populations, aiding in the prevention and management of diet-related health issues. Accurate estimation requires comprehensive datasets of food scenes, including images, segmentation masks, and accompanying dietary intake metadata. In this paper, we introduce NutritionVerse-Real, an open access manually collected 2D food scene dataset for dietary intake estimation with 889 images of 251 distinct dishes and 45 unique food types. The NutritionVerse-Real dataset was created by manually collecting images of food scenes in real life, measuring the weight of every ingredient and computing the associated dietary content of each dish using the ingredient weights and nutritional information from the food packaging or the Canada Nutrient File. Segmentation masks were then generated through human labelling of the images. We provide further analysis on the data diversity to highlight potential biases when using this data to develop models for dietary intake estimation. NutritionVerse-Real is publicly available at https://www.kaggle.com/datasets/nutritionverse/nutritionverse-real as part of an open initiative to accelerate machine learning for dietary sensing.

Iterative data generation and model retraining are widely used to align large language models (LLMs). It typically involves a policy model to generate on-policy responses and a reward model to guide training data selection. Direct Preference Optimization (DPO) further enhances this process by constructing preference pairs of chosen and rejected responses. In this work, we aim to scale up the number of on-policy samples via repeated random sampling to improve alignment performance. Conventional practice selects the sample with the highest reward as chosen and the lowest as rejected for DPO. However, our experiments reveal that this strategy leads to a decline in performance as the sample size increases. To address this, we investigate preference data construction through the lens of underlying normal distribution of sample rewards. We categorize the reward space into seven representative points and systematically explore all 21 (C_7^2) pairwise combinations. Through evaluations on four models using AlpacaEval 2, we find that selecting the rejected response at reward position mu - 2sigma rather than the minimum reward, is crucial for optimal performance. We finally introduce a scalable preference data construction strategy that consistently enhances model performance as the sample scale increases.

Applying large language models (LLMs) to assist in psycho-counseling is an emerging and meaningful approach, driven by the significant gap between patient needs and the availability of mental health support. However, current LLMs struggle to consistently provide effective responses to client speeches, largely due to the lack of supervision from high-quality real psycho-counseling data, whose content is typically inaccessible due to client privacy concerns. Furthermore, the quality of therapists' responses in available sessions can vary significantly based on their professional training and experience. Assessing the quality of therapists' responses remains an open challenge. In this work, we address these challenges by first proposing a set of professional and comprehensive principles to evaluate therapists' responses to client speeches. Using these principles, we create a preference dataset, PsychoCounsel-Preference, which contains 36k high-quality preference comparison pairs. This dataset aligns with the preferences of professional psychotherapists, providing a robust foundation for evaluating and improving LLMs in psycho-counseling. Experiments on reward modeling and preference learning demonstrate that PsychoCounsel-Preference is an excellent resource for LLMs to acquire essential skills for responding to clients in a counseling session. Our best-aligned model, PsychoCounsel-Llama3-8B, achieves an impressive win rate of 87% against GPT-4o. We release PsychoCounsel-Preference, PsychoCounsel-Llama3-8B and the reward model PsychoCounsel Llama3-8B-Reward to facilitate the research of psycho-counseling with LLMs at: https://hf.co/Psychotherapy-LLM.

Global comparisons of wellbeing increasingly rely on survey questions that ask respondents to evaluate their lives, most commonly in the form of "life satisfaction" and "Cantril ladder" items. These measures underpin international rankings such as the World Happiness Report and inform policy initiatives worldwide, yet their comparability has not been established with contemporary global data. Using the Gallup World Poll, Global Flourishing Study, and World Values Survey, I show that the two question formats yield divergent distributions, rankings, and response patterns that vary across countries and surveys, defying simple explanations. To explore differences in respondents' cognitive interpretations, I compare regression coefficients from the Global Flourishing Study, analyzing how each question wording relates to life circumstances. While international rankings of wellbeing are unstable, the scientific study of the determinants of life evaluations appears more robust. Together, the findings underscore the need for a renewed research agenda on critical limitations to cross-country comparability of wellbeing.

The global trade in electronic and electrical goods is complicated by the challenge of identifying e-waste, which is often misclassified to evade regulations. Traditional analysis methods struggle to discern the underlying patterns of this illicit trade within vast datasets. This research proposes and validates a robust, data-driven framework to segment products and identify goods exhibiting an anomalous "waste signature" a trade pattern defined by a clear 'inverse price-volume'. The core of the framework is an Outlier-Aware Segmentation method, an iterative K-Means approach that first isolates extreme outliers to prevent data skewing and then re-clusters the remaining products to reveal subtle market segments. To quantify risk, a "Waste Score" is developed using a Logistic Regression model that identifies products whose trade signatures are statistically similar to scrap. The findings reveal a consistent four-tier market hierarchy in both Malaysian and global datasets. A key pattern emerged from a comparative analysis: Malaysia's market structure is defined by high-volume bulk commodities, whereas the global market is shaped by high-value capital goods, indicating a unique national specialization. The framework successfully flags finished goods, such as electric generators (HS 8502), that are traded like scrap, providing a targeted list for regulatory scrutiny.

The mathematical study of voting, social choice theory, has traditionally only been applicable to choices among a few predetermined alternatives, but not to open-ended decisions such as collectively selecting a textual statement. We introduce generative social choice, a design methodology for open-ended democratic processes that combines the rigor of social choice theory with the capability of large language models to generate text and extrapolate preferences. Our framework divides the design of AI-augmented democratic processes into two components: first, proving that the process satisfies representation guarantees when given access to oracle queries; second, empirically validating that these queries can be approximately implemented using a large language model. We apply this framework to the problem of summarizing free-form opinions into a proportionally representative slate of opinion statements; specifically, we develop a democratic process with representation guarantees and use this process to portray the opinions of participants in a survey about abortion policy. In a trial with 100 representative US residents, we find that 84 out of 100 participants feel "excellently" or "exceptionally" represented by the slate of five statements we extracted.

The development of open benchmarking platforms could greatly accelerate the adoption of AI agents in retail. This paper presents comprehensive simulations of customer shopping behaviors for the purpose of benchmarking reinforcement learning (RL) agents that optimize coupon targeting. The difficulty of this learning problem is largely driven by the sparsity of customer purchase events. We trained agents using offline batch data comprising summarized customer purchase histories to help mitigate this effect. Our experiments revealed that contextual bandit and deep RL methods that are less prone to over-fitting the sparse reward distributions significantly outperform static policies. This study offers a practical framework for simulating AI agents that optimize the entire retail customer journey. It aims to inspire the further development of simulation tools for retail AI systems.

Seeking dietary guidance often requires navigating complex professional knowledge while accommodating individual health conditions. Knowledge Graphs (KGs) offer structured and interpretable nutritional information, whereas Large Language Models (LLMs) naturally facilitate conversational recommendation delivery. In this paper, we present HealthGenie, an interactive system that combines the strengths of LLMs and KGs to provide personalized dietary recommendations along with hierarchical information visualization for a quick and intuitive overview. Upon receiving a user query, HealthGenie performs query refinement and retrieves relevant information from a pre-built KG. The system then visualizes and highlights pertinent information, organized by defined categories, while offering detailed, explainable recommendation rationales. Users can further tailor these recommendations by adjusting preferences interactively. Our evaluation, comprising a within-subject comparative experiment and an open-ended discussion, demonstrates that HealthGenie effectively supports users in obtaining personalized dietary guidance based on their health conditions while reducing interaction effort and cognitive load. These findings highlight the potential of LLM-KG integration in supporting decision-making through explainable and visualized information. We examine the system's usefulness and effectiveness with an N=12 within-subject study and provide design considerations for future systems that integrate conversational LLM and KG.

This study explores the use of LLMs for providing quantitative zero-shot sentiment analysis of implicit software desirability, addressing a critical challenge in product evaluation where traditional review scores, though convenient, fail to capture the richness of qualitative user feedback. Innovations include establishing a method that 1) works with qualitative user experience data without the need for explicit review scores, 2) focuses on implicit user satisfaction, and 3) provides scaled numerical sentiment analysis, offering a more nuanced understanding of user sentiment, instead of simply classifying sentiment as positive, neutral, or negative. Data is collected using the Microsoft Product Desirability Toolkit (PDT), a well-known qualitative user experience analysis tool. For initial exploration, the PDT metric was given to users of two software systems. PDT data was fed through several LLMs (Claude Sonnet 3 and 3.5, GPT4, and GPT4o) and through a leading transfer learning technique, Twitter-Roberta-Base-Sentiment, and Vader, a leading sentiment analysis tool. Each system was asked to evaluate the data in two ways, by looking at the sentiment expressed in the PDT word/explanation pairs; and by looking at the sentiment expressed by the users in their grouped selection of five words and explanations, as a whole. Each LLM provided a sentiment score, its confidence (low, medium, high) in the score, and an explanation of the score. All LLMs tested were able to statistically detect user sentiment from the users' grouped data, whereas TRBS and Vader were not. The confidence and explanation of confidence provided by the LLMs assisted in understanding user sentiment. This study adds deeper understanding of evaluating user experiences, toward the goal of creating a universal tool that quantifies implicit sentiment.

The profusion of user generated content caused by the rise of social media platforms has enabled a surge in research relating to fields such as information retrieval, recommender systems, data mining and machine learning. However, the lack of comprehensive baseline data sets to allow a thorough evaluative comparison has become an important issue. In this paper we present a large data set of news items from well-known aggregators such as Google News and Yahoo! News, and their respective social feedback on multiple platforms: Facebook, Google+ and LinkedIn. The data collected relates to a period of 8 months, between November 2015 and July 2016, accounting for about 100,000 news items on four different topics: economy, microsoft, obama and palestine. This data set is tailored for evaluative comparisons in predictive analytics tasks, although allowing for tasks in other research areas such as topic detection and tracking, sentiment analysis in short text, first story detection or news recommendation.

Despite the critical role of reward models (RMs) in reinforcement learning from human feedback (RLHF), current state-of-the-art open RMs perform poorly on most existing evaluation benchmarks, failing to capture the spectrum of nuanced and sophisticated human preferences. Even approaches that incorporate advanced training techniques have not yielded meaningful performance improvements. We hypothesize that this brittleness stems primarily from limitations in preference datasets, which are often narrowly scoped, synthetically labeled, or lack rigorous quality control. To address these challenges, we present a large-scale preference dataset comprising 40 million preference pairs, named SynPref-40M. To enable data curation at scale, we design a human-AI synergistic two-stage pipeline that leverages the complementary strengths of human annotation quality and AI scalability. In this pipeline, humans provide verified annotations, while large language models perform automatic curation based on human guidance. Training on this preference mixture, we introduce Skywork-Reward-V2, a suite of eight reward models ranging from 0.6B to 8B parameters, trained on a carefully curated subset of 26 million preference pairs from SynPref-40M. We demonstrate that Skywork-Reward-V2 is versatile across a wide range of capabilities, including alignment with human preferences, objective correctness, safety, resistance to stylistic biases, and best-of-N scaling, achieving state-of-the-art performance across seven major reward model benchmarks. Ablation studies confirm that the effectiveness of our approach stems not only from data scale but also from high-quality curation. The Skywork-Reward-V2 series represents substantial progress in open reward models, highlighting the untapped potential of existing preference datasets and demonstrating how human-AI curation synergy can unlock significantly higher data quality.

Previous methods evaluate reward models by testing them on a fixed pairwise ranking test set, but they typically do not provide performance information on each preference dimension. In this work, we address the evaluation challenge of reward models by probing preference representations. To confirm the effectiveness of this evaluation method, we construct a Multi-dimensional Reward Model Benchmark (MRMBench), a collection of six probing tasks for different preference dimensions. We design it to favor and encourage reward models that better capture preferences across different dimensions. Furthermore, we introduce an analysis method, inference-time probing, which identifies the dimensions used during the reward prediction and enhances its interpretability. Through extensive experiments, we find that MRMBench strongly correlates with the alignment performance of large language models (LLMs), making it a reliable reference for developing advanced reward models. Our analysis of MRMBench evaluation results reveals that reward models often struggle to capture preferences across multiple dimensions, highlighting the potential of multi-objective optimization in reward modeling. Additionally, our findings show that the proposed inference-time probing method offers a reliable metric for assessing the confidence of reward predictions, which ultimately improves the alignment of LLMs.

High-quality preference data is essential for aligning foundation models with human values through preference learning. However, manual annotation of such data is often time-consuming and costly. Recent methods often adopt a self-rewarding approach, where the target model generates and annotates its own preference data, but this can lead to inaccuracies since the reward model shares weights with the target model, thereby amplifying inherent biases. To address these issues, we propose Anyprefer, a framework designed to synthesize high-quality preference data for aligning the target model. Anyprefer frames the data synthesis process as a cooperative two-player Markov Game, where the target model and the judge model collaborate together. Here, a series of external tools are introduced to assist the judge model in accurately rewarding the target model's responses, mitigating biases in the rewarding process. In addition, a feedback mechanism is introduced to optimize prompts for both models, enhancing collaboration and improving data quality. The synthesized data is compiled into a new preference dataset, Anyprefer-V1, consisting of 58K high-quality preference pairs. Extensive experiments show that Anyprefer significantly improves model alignment performance across four main applications, covering 21 datasets, achieving average improvements of 18.55% in five natural language generation datasets, 3.66% in nine vision-language understanding datasets, 30.05% in three medical image analysis datasets, and 16.00% in four visuo-motor control tasks.

We describe nonparametric deconvolution models (NDMs), a family of Bayesian nonparametric models for collections of data in which each observation is the average over the features from heterogeneous particles. For example, these types of data are found in elections, where we observe precinct-level vote tallies (observations) of individual citizens' votes (particles) across each of the candidates or ballot measures (features), where each voter is part of a specific voter cohort or demographic (factor). Like the hierarchical Dirichlet process, NDMs rely on two tiers of Dirichlet processes to explain the data with an unknown number of latent factors; each observation is modeled as a weighted average of these latent factors. Unlike existing models, NDMs recover how factor distributions vary locally for each observation. This uniquely allows NDMs both to deconvolve each observation into its constituent factors, and also to describe how the factor distributions specific to each observation vary across observations and deviate from the corresponding global factors. We present variational inference techniques for this family of models and study its performance on simulated data and voting data from California. We show that including local factors improves estimates of global factors and provides a novel scaffold for exploring data.

Preference tuning of large language models (LLMs) relies on high-quality human preference data, which is often expensive and time-consuming to gather. While existing methods can use trained reward models or proprietary model as judges for preference annotation, they have notable drawbacks: training reward models remain dependent on initial human data, and using proprietary model imposes license restrictions that inhibits commercial usage. In this paper, we introduce customized density ratio (CDR), a training-free and highly effective method that leverages off-the-shelf LLMs for preference data annotation. Our approach uses the log-density ratio between a better-aligned LLM and a less aligned LLM as a reward signal. We explores 221 different LLMs pairs and empirically demonstrate that increasing the performance gap between paired LLMs correlates with better reward generalization. Furthermore, we show that tailoring the density ratio reward function with specific criteria and preference exemplars enhances performance across domains and within target areas. In our experiment using density ratio from a pair of Mistral-7B models, CDR achieves a RewardBench score of 82.6, outperforming the best trained reward functions from same model class and demonstrating competitive performance against SoTA models in Safety (91.0) and Reasoning (88.0) domains. We use CDR to annotate an on-policy preference dataset with which we preference tune Llama-3-8B-Instruct with SimPO. Using reward signals from two relatively weak models, our approach pushes Llama-3-8B to achieve a 37.4% (+15.1%) win rate on ArenaHard and a 40.7% (+17.8%) win rate on Length-Controlled AlpacaEval 2.0, along with a score of 8.0 on MT-Bench.

In an ideal design pipeline, user interface (UI) design is intertwined with user research to validate decisions, yet studies are often resource-constrained during early exploration. Recent advances in multimodal large language models (MLLMs) offer a promising opportunity to act as early evaluators, helping designers narrow options before formal testing. Unlike prior work that emphasizes user behavior in narrow domains such as e-commerce with metrics like clicks or conversions, we focus on subjective user evaluations across varied interfaces. We investigate whether MLLMs can mimic human preferences when evaluating individual UIs and comparing them. Using data from a crowdsourcing platform, we benchmark GPT-4o, Claude, and Llama across 30 interfaces and examine alignment with human judgments on multiple UI factors. Our results show that MLLMs approximate human preferences on some dimensions but diverge on others, underscoring both their potential and limitations in supplementing early UX research.

Implicit feedback data is extensively explored in recommendation as it is easy to collect and generally applicable. However, predicting users' preference on implicit feedback data is a challenging task since we can only observe positive (voted) samples and unvoted samples. It is difficult to distinguish between the negative samples and unlabeled positive samples from the unvoted ones. Existing works, such as Bayesian Personalized Ranking (BPR), sample unvoted items as negative samples uniformly, therefore suffer from a critical noisy-label issue. To address this gap, we design an adaptive sampler based on noisy-label robust learning for implicit feedback data. To formulate the issue, we first introduce Bayesian Point-wise Optimization (BPO) to learn a model, e.g., Matrix Factorization (MF), by maximum likelihood estimation. We predict users' preferences with the model and learn it by maximizing likelihood of observed data labels, i.e., a user prefers her positive samples and has no interests in her unvoted samples. However, in reality, a user may have interests in some of her unvoted samples, which are indeed positive samples mislabeled as negative ones. We then consider the risk of these noisy labels, and propose a Noisy-label Robust BPO (NBPO). NBPO also maximizes the observation likelihood while connects users' preference and observed labels by the likelihood of label flipping based on the Bayes' theorem. In NBPO, a user prefers her true positive samples and shows no interests in her true negative samples, hence the optimization quality is dramatically improved. Extensive experiments on two public real-world datasets show the significant improvement of our proposed optimization methods.

Worldwide, in 2014, more than 1.9 billion adults, 18 years and older, were overweight. Of these, over 600 million were obese. Accurately documenting dietary caloric intake is crucial to manage weight loss, but also presents challenges because most of the current methods for dietary assessment must rely on memory to recall foods eaten. The ultimate goal of our research is to develop computer-aided technical solutions to enhance and improve the accuracy of current measurements of dietary intake. Our proposed system in this paper aims to improve the accuracy of dietary assessment by analyzing the food images captured by mobile devices (e.g., smartphone). The key technique innovation in this paper is the deep learning-based food image recognition algorithms. Substantial research has demonstrated that digital imaging accurately estimates dietary intake in many environments and it has many advantages over other methods. However, how to derive the food information (e.g., food type and portion size) from food image effectively and efficiently remains a challenging and open research problem. We propose a new Convolutional Neural Network (CNN)-based food image recognition algorithm to address this problem. We applied our proposed approach to two real-world food image data sets (UEC-256 and Food-101) and achieved impressive results. To the best of our knowledge, these results outperformed all other reported work using these two data sets. Our experiments have demonstrated that the proposed approach is a promising solution for addressing the food image recognition problem. Our future work includes further improving the performance of the algorithms and integrating our system into a real-world mobile and cloud computing-based system to enhance the accuracy of current measurements of dietary intake.

Conversational Product Search (CPS) is confined to simulated conversations due to the lack of real-world CPS datasets that reflect human-like language. Additionally, current conversational datasets are limited to support cross-market and multi-lingual usage. In this paper, we introduce a new CPS data collection protocol and present PSCon, a novel CPS dataset designed to assist product search via human-like conversations. The dataset is constructed using a coached human-to-human data collection protocol and supports two languages and dual markets. Also, the dataset enables thorough exploration of six subtasks of CPS: user intent detection, keyword extraction, system action prediction, question selection, item ranking, and response generation. Furthermore, we also offer an analysis of the dataset and propose a benchmark model on the proposed CPS dataset.

Online reviews play a pivotal role in influencing consumer decisions across various domains, from purchasing products to selecting hotels or restaurants. However, the sheer volume of reviews -- often containing repetitive or irrelevant content -- leads to information overload, making it challenging for users to extract meaningful insights. Traditional opinion summarization models face challenges in handling long inputs and large volumes of reviews, while newer Large Language Model (LLM) approaches often fail to generate accurate and faithful summaries. To address those challenges, this paper introduces (1) a new dataset of long-form user reviews, each entity comprising over a thousand reviews, (2) two training-free LLM-based summarization approaches that scale to long inputs, and (3) automatic evaluation metrics. Our dataset of user reviews is paired with in-depth and unbiased critical summaries by domain experts, serving as a reference for evaluation. Additionally, our novel reference-free evaluation metrics provide a more granular, context-sensitive assessment of summary faithfulness. We benchmark several open-source and closed-source LLMs using our methods. Our evaluation reveals that LLMs still face challenges in balancing sentiment and format adherence in long-form summaries, though open-source models can narrow the gap when relevant information is retrieved in a focused manner.

Recent advances in Large Language Models (LLMs) have spurred interest in designing LLM-based agents for tasks that involve interaction with human and artificial agents. This paper addresses a key aspect in the design of such agents: Predicting human decision in off-policy evaluation (OPE), focusing on language-based persuasion games, where the agent's goal is to influence its partner's decisions through verbal messages. Using a dedicated application, we collected a dataset of 87K decisions from humans playing a repeated decision-making game with artificial agents. Our approach involves training a model on human interactions with one agents subset to predict decisions when interacting with another. To enhance off-policy performance, we propose a simulation technique involving interactions across the entire agent space and simulated decision makers. Our learning strategy yields significant OPE gains, e.g., improving prediction accuracy in the top 15% challenging cases by 7.1%. Our code and the large dataset we collected and generated are submitted as supplementary material and publicly available in our GitHub repository: https://github.com/eilamshapira/HumanChoicePrediction

Existing open-source multimodal large language models (MLLMs) generally follow a training process involving pre-training and supervised fine-tuning. However, these models suffer from distribution shifts, which limit their multimodal reasoning, particularly in the Chain-of-Thought (CoT) performance. To address this, we introduce a preference optimization (PO) process to enhance the multimodal reasoning capabilities of MLLMs. Specifically, (1) on the data side, we design an automated preference data construction pipeline to create MMPR, a high-quality, large-scale multimodal reasoning preference dataset. and (2) on the model side, we explore integrating PO with MLLMs, developing a simple yet effective method, termed Mixed Preference Optimization (MPO), which boosts multimodal CoT performance. Our approach demonstrates improved performance across multiple benchmarks, particularly in multimodal reasoning tasks. Notably, our model, InternVL2-8B-MPO, achieves an accuracy of 67.0 on MathVista, outperforming InternVL2-8B by 8.7 points and achieving performance comparable to the 10x larger InternVL2-76B. We hope this study could inspire further advancements in MLLMs. Code, data, and model shall be publicly released.

Motivated by scaling laws in language modeling that demonstrate how test loss scales as a power law with model and dataset sizes, we find that similar laws exist in preference modeling. We propose World Preference Modeling$ (WorldPM) to emphasize this scaling potential, where World Preference embodies a unified representation of human preferences. In this paper, we collect preference data from public forums covering diverse user communities, and conduct extensive training using 15M-scale data across models ranging from 1.5B to 72B parameters. We observe distinct patterns across different evaluation metrics: (1) Adversarial metrics (ability to identify deceptive features) consistently scale up with increased training data and base model size; (2) Objective metrics (objective knowledge with well-defined answers) show emergent behavior in larger language models, highlighting WorldPM's scalability potential; (3) Subjective metrics (subjective preferences from a limited number of humans or AI) do not demonstrate scaling trends. Further experiments validate the effectiveness of WorldPM as a foundation for preference fine-tuning. Through evaluations on 7 benchmarks with 20 subtasks, we find that WorldPM broadly improves the generalization performance across human preference datasets of varying sizes (7K, 100K and 800K samples), with performance gains exceeding 5% on many key subtasks. Integrating WorldPM into our internal RLHF pipeline, we observe significant improvements on both in-house and public evaluation sets, with notable gains of 4% to 8% in our in-house evaluations.

Modeling human preferences is crucial for aligning foundation models with human values. Traditional reward modeling methods, such as the Bradley-Terry (BT) reward model, fall short in expressiveness, particularly in addressing intransitive preferences. Although supervised pair preference models (PairPM) can express general preferences, their implementation is highly ad-hoc and cannot guarantee a consistent preference probability of compared pairs. Additionally, they impose high computational costs due to their quadratic query complexity when comparing multiple responses. In this paper, we introduce preference representation learning, an approach that embeds responses into a latent space to capture intricate preference structures efficiently, achieving linear query complexity. Additionally, we propose preference score-based General Preference Optimization (GPO), which generalizes reward-based reinforcement learning from human feedback. Experimental results show that our General Preference representation model (GPM) outperforms the BT reward model on the RewardBench benchmark with a margin of up to 5.6% and effectively models cyclic preferences where any BT reward model behaves like a random guess. Furthermore, evaluations on downstream tasks such as AlpacaEval2.0 and MT-Bench, following the language model post-training with GPO and our general preference model, reveal substantial performance improvements with margins up to 9.3%. These findings indicate that our method may enhance the alignment of foundation models with nuanced human values. The code is available at https://github.com/general-preference/general-preference-model.

Personalizing large language models (LLMs) for individual users has become increasingly important as they are progressively integrated into real-world applications to support users' daily lives. However, existing personalization approaches often fail to distinguish which components of model predictions and training data truly reflect user preferences, leading to superficial personalization alignment. In this paper, we introduce NextQuill, a novel LLM personalization alignment framework grounded in causal preference modeling. We approach personalization from a causal perspective, treating both model predictions and ground-truth data generation as outcomes influenced by user preferences, along with other factors. We define the true preference effect as the causal impact of user history (which reflects preferences) on each token prediction or data generation instance, estimated through causal intervention techniques. Building on this insight, NextQuill introduces two complementary alignment strategies: (1) aligning model-internal causal preference effects on predictions with those reflected in ground-truth data, rather than indiscriminately fitting predictions, and (2) focusing on fitting preference-bearing tokens identified via ground-truth data preference effects, rather than treating all tokens uniformly. By integrating these strategies, NextQuill shifts the alignment process toward learning from causal preference effects, facilitating more effective and personalized adaptation. Experiments across multiple personalization benchmarks demonstrate that NextQuill significantly improves personalization quality, offering a principled, causal foundation for LLM personalization. Our codes are available on https://github.com/juntaoyou/NextQuill.

Empirical research and public knowledge on Malaysia's elections have long been constrained by a lack of high-quality open data, particularly in the absence of a Freedom of Information framework. We introduce the Malaysian Election Corpus (MECo; ElectionData.MY), an open-access panel database covering all federal and state general elections from 1955 to the present, as well as by-elections from 2008 onward. MECo includes candidate- and constituency-level results for nearly 10,000 contests across seven decades, standardised with unique identifiers for candidates, parties, and constituencies. The database also provides summary statistics on electorate size, voter turnout, rejected votes, and unreturned ballots. This is the most well-curated publicly available data on Malaysian elections, and will unlock new opportunities for research, data journalism, and civic engagement.